Talabat And Truecaller Enter Strategic Partnership

Talabat, a leading MENA food delivery platform, has announced a new strategic collaboration with Truecaller, a platform for verifying contacts and blocking unwanted communication. The partnership aims to revolutionize the food delivery sector by boosting customer safety and streamlining communications using Truecaller’s Verified Business Caller ID suite.

At a time when smartphone users are inundated with nuisance calls, Talabat aims to provide a trusted, secure experience for delivery personnel, restaurant affiliates, and end-customers. Using Truecaller’s Verified Business Caller ID solution, the delivery firm can now provide an authentic brand identity while allowing users to easily spot genuine business calls.

By integrating elements including brand name, logo, category name, verification mark, and a unique green badge, Talabat will now enjoy a unique and more trustworthy presence in the Middle East and North African markets.

Priyam Bose, Global Head GTM & Developer Products, Truecaller, stated: “Truecaller is synonymous with trust and safety in communication […] We are thrilled to partner with Talabat, empowering their restaurant partners and delivery personnel to offer a superior, efficient, and safer communication experience to their customers, from the moment of ordering to the delivery lifecycle”.

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Meanwhile, Hadeer Shalaby, Talabat Egypt MD, emphasized the company’s dedication to seamless operations and end-user satisfaction: “We strongly believe in the power of effective partnerships, and we are pleased to collaborate with Truecaller. This partnership aims to facilitate communication between our customers and delivery teams, ensuring the fastest and safest service possible”.

So far, over 2500+ businesses worldwide have benefitted from Truecaller’s Verified Business Caller ID and other advanced communication features. Besides enhancing business communication efficiency, the company has significantly reduced phone-related fraud and scams, helping to promote heightened customer safety during business communications.