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Twitter To Allow Publishers To Charge On A Per-Article Basis
Twitter CEO Elon Musk continues to implement changes to boost the platform’s revenue.
Controversial Twitter CEO Elon Musk tweeted on Saturday that the social media platform would soon allow media organizations to charge users on a per-article basis. The feature can be activated with a single click, and Musk sees it as a “major win-win for both media orgs & the public”.
Rolling out next month, this platform will allow media publishers to charge users on a per article basis with one click.
This enables users who would not sign up for a monthly subscription to pay a higher per article price for when they want to read an occasional article.…
— Elon Musk (@elonmusk) April 29, 2023
The new feature will be rolled out sometime this month and will enable users who don’t want to sign up for a full monthly subscription to pay to read occasional articles that interest them.
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Musk had already announced on Friday that Twitter would take a 10% cut on content subscriptions after a pause during the first year, and that subscriptions would include long-form text and “hours-long” video.
Since taking over Twitter in October, Elon Musk has made several controversial organizational and feature changes. The social media platform removed the famous blue check mark feature and replaced it with a paid service, while the number of employees was cut by a massive 80%.