Live Commenting Helps Build Customer Loyalty & Brand Affinity

“The secret to marketing success is no secret at all: word of mouth is all that matters.” So said entrepreneur and digital marketing guru Seth Godin, and we couldn’t agree more. The rise and rise again of social media has generated an unprecedented quantity of customer word of mouth about companies, their products, and the service received. Customers that used to engage in water-cooler talks with co-workers or backyard discussions with neighbors are now live commenting, reviewing, and rating companies like never before.

What was once a private conversation is now on full public display for other potential customers as well as leaders of companies, and that’s a good thing.

Live Commenting Is Good For Business

Live commenting is a real-time, interactive way for customers and followers to engage with a company or product. Customers can give their opinions, offer suggestions, and even ask questions.

This live interaction builds trust and rapport between the customer and the company. It also humanizes the company, making it seem more approachable and responsive.

All of this leads to increased customer loyalty and advocacy, which is the best kind of word of mouth marketing there is.

It’s Also Great For Customers

Live commenting offers customers a way to have their voices heard. It gives them a platform to share their positive experiences and, just as importantly, to give constructive criticism.

Live commenting also allows customers to connect with each other. Customers can ask each other questions, offer advice, and build relationships. This sense of community is one of the main reasons live commenting platforms like FastComments are becoming so sought after.

FastComments Makes The Process Fast & Easy

FastComments is a platform that easily lets you add live comments to any website, blog, or app in seconds.

Imagine the impact you can create when your community is interacting over shared experiences with your product in real-time on your website or application. Don’t worry, with FastComments you won’t face any problems with spam as all comments are vetted by a classifier that is continuously trained, meaning unverified comments are automatically removed.

If you’re looking for an innovative way to keep your members engaged, look no further than FastComments. With their live commenting feature, members can post comments in real-time – perfect for lively discussion and debate. What’s more, live commenting also works with private member-only communities. So, if you’re looking for a way to add an extra element of interaction to your community, FastComments is the perfect solution.

Once you try their free demo you will ask yourself how you ever lived without live comments!