Instagram's head, Adam Mosseri, announced the update, which allows users to delete a Threads profile without affecting their Instagram account.
The Telegram-like one-way messaging tool will also be available on Facebook Messenger.
Discover Threads, the new microblogging platform by Meta that's set to redefine the social media landscape and present an innovative alternative to Twitter.
The new platform uses your Instagram login and allows 500-character text posts, as well as photos, videos, and links.
If you've been considering ditching Twitter, the new competitor might be just what you've been waiting for.
The Meta-owned company wants creators to better understand how the platform’s algorithms work.
The highly-requested update was announced by the face of Meta, Mark Zuckerberg, via his broadcast channel.
The $12 per month "Meta Verified" upgrade will give users a blue badge along with increased visibility, impersonation protection, priority support, and more.
The addition is known as Broadcast Channels and will function as a one-way messaging tool.
The latest project from artist Dries Depoorter is called “The Follower”, and it's a frightening glimpse into the world of public surveillance.