News
Instagram Tops 3B Users And Pushes New Reels & UI Tweaks
After hitting the significant milestone, the Meta-owned platform is adding new Reels controls and a navigation bar redesign.
Instagram has crossed 3 billion monthly users, making it Meta’s third app to reach the milestone after Facebook and WhatsApp. CEO Mark Zuckerberg and Instagram head Adam Mosseri confirmed the figure this week, underlining Meta’s dominance in social platforms.
It’s hard to overstate the significance of that massive user count. Three billion monthly logins is more than a third of the global population. With Meta’s apps blocked in China and many regions still offline, the figure suggests over half of the connected world uses Instagram.
Reels In Focus
To mark the occasion, Instagram is testing a feature that shows which topics the Reels algorithm believes you’re interested in. Users can add, remove, or mute categories to shape their feed. Most may leave the system untouched, but it offers a manual lever for those who want it.
Instagram is also shifting its navigation. Direct Messages moves down to the bottom bar alongside Home and Reels, while the create button shifts to the top left and search nudges right. The redesign reflects where users spend most of their time.
Also Read: How To Find & Cancel Pending Instagram Requests
Next Moves
Reels is already the app’s most used feature. Instagram has tested defaulting to Reels in some regions and on iPad, though for now the main feed still opens first. A full switch feels only a matter of time.
At 3 billion users, the platform is more than Meta’s third giant app — it’s another example of the company scaling compulsive behavior to a global audience.
News
A Three-Clinic Network Bets Dubai Is Ready For Longevity Medicine
Longevium has enlisted nearly 100 clinicians and created an AI platform in a bid to sell biological-age tracking as a medicine, not a wellness service.
Dubai has been busily creating the scaffolding for a longevity industry, including a dedicated regulatory authority and a health market deep enough to sustain it. Now the clinics are arriving.
Longevium, a longevity clinic network, has opened three locations across the city: a flagship at Triple Seven Mall on Jumeirah 3, and branches in Jumeirah Lake Towers and Jumeirah Village Circle. Together they house a multidisciplinary team of nearly 100 physicians and specialists offering what the company bills as “a measurable medical system for longevity”.

The pitch is that longevity medicine should look less like a wellness menu and more like continuous clinical care. Each patient’s biological age assessment, laboratory results, body composition, cardiovascular risk factors, metabolic markers, and lifestyle data feed into a single profile, with a proprietary AI platform helping physicians track progress and adjust protocols against the patient’s own biomarkers.
“Healthy aging must be approached clinically through diagnostics, biomarkers, physician supervision, longitudinal tracking, and protocols tailored to the individual,” said Dr. Ksenia Butova, Longevium’s founder and CEO. “Our goal is to help patients understand their health trajectory before disease develops, and then actively change that trajectory”.
The treatment list spans peptide-based protocols, exosome therapies, stem cell approaches, GLP-1 metabolic optimization, hormone balance programs, cardiovascular prevention, and regenerative aesthetics — a model built for the entrepreneurs, executives, and international patients the clinic says want measurable results rather than generic wellness. A signature offering, Longevity Day, compresses biomarker testing, ultrasound and vascular imaging, specialist consultations, IV therapy, and a personalized optimization roadmap into a single three-hour visit.
Also Read: Dubai Certifies The World’s First Purpose-Built Air Taxi Vertiport
“Here, longevity, biotechnology, AI, prevention, and regenerative medicine are converging into a single ecosystem,” said Butova. “This is why Longevium was built in Dubai, and why we believe the UAE can become a global reference point for longevity medicine”.
The emirate established the Dubai Longevity Authority in 2026 to oversee its longevity, wellness, and advanced health sectors, and the Dubai Health Authority reported insured beneficiaries exceeding 4.9 million in 2025, up around 6.5%, with insurance claims reaching approximately 49.6 million, up around 13.5%.
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