News

Netflix Introduces “Play Something” Shuffle Feature

The new “Play Something” feature plays content based on your watch history, whether it’s something new, not yet finished, or just hanging around in your queue.

Published

3 years ago

May 3, 2021

Joanna Melki

Netflix

Do you sometimes turn on Netflix, only to find yourself unable to decide what you want to watch? You’re not the only one! Fortunately for you and all other indecisive viewers, the “Play Something” feature has just been officially announced by Cameron Johnson, Director of Product Innovation at Netflix.

“When you hit the ‘Play Something’ button, you’ll be instantly met with a series or film we know you’ll love based on what you’ve watched before,” writes Johnson in the official announcement.

If Netflix doesn’t get it right on the first try, you can simply click “Play Something Else” and get:

Different series or film.
Series or film you’re already watching.
Series or film on your list.
Unfinished series or film.

For now, the new feature is available only for smart TV, but testing for mobile devices is planned to start soon.

How To Use The “Play Something” Feature

Launch the Netflix app on your smart TV.
Select the “Press Something” button located:
- Underneath your profile name.
- In the tenth row on your Netflix homepage.
- In the navigation menu on the left of the screen.
Press the “Play Something Else” button if you want another suggestion.

Netflix users who rely on screen readers will be pleased to know that the new feature fully supports Text-to-Speech (TTS).

Also Read: Netflix Is Testing A Way To Stop Its Users From Sharing Their Passwords

With the “Play Something” feature, Netflix becomes one step closer to the traditional cable experience, whose inherent element of surprise is both one of its biggest downsides and benefits.

Now that users can tell Netflix to pick something to watch for them, they are far more likely to discover hidden gems they might otherwise miss or become hooked on the company’s exclusive content. The latter is especially important for the streaming giant because exclusive content is what keeps subscribers subscribed.

News

Mamo Completes $3.4M Funding Round To Enhance Fintech Services

The startup will use the influx of cash to expand into Saudi Arabia and across the wider GCC while improving its product offering.

Published

16 hours ago

July 25, 2024

Nour Nasir

Mamo

UAE-based fintech Mamo has announced the completion of a $3.4 million funding round that will help the startup extend its market presence and improve its product offering. Investors included 4DX Ventures, the Dubai Future District Fund and Cyfr Capital.

Mamo’s platform offers “payment collection, corporate cards and expense management” to help small and medium-sized businesses consolidate and streamline their operations. With the latest influx of capital, Mamo will further develop its comprehensive suite of services and begin testing its product lines in Saudi Arabia, further extending its footprint across the GCC.

Imad Gharazeddine, co-founder and CEO of Mamo, stated: “We’ve been in the market for a while now and are incredibly proud of what our team has achieved. The holistic and expansive nature of our product offering has helped us continue to grow sustainably. This additional funding will allow us to reach our medium-term goals even faster. The support from new and existing investors is a testament to our strong expertise and the ability to deliver on our customer promise”.

Daniel Marlo, General Partner of lead investor 4DX Ventures, added: “We have immense trust in Imad’s vision, leadership and Mamo’s innovative approach to provide a user-friendly and comprehensive financial solution for SMEs that makes financial management more accessible and efficient. We are proud to partner with them and support their mission”.

Also Read: A Guide To Digital Payment Methods In The Middle East

Amer Fatayer, Managing Director of Dubai Future District Fund’s investment team, also commented: “Mamo’s localized product lines serve as an infrastructure for SME payments and spend management in UAE, a segment that is underserved by the country’s current banking infrastructure. The team has taken a product-first approach to consolidating SMEs’ financial journeys and building a fintech solution deeply embedded in a business’s core operations”.

To date, Mamo has raised around $13 million in investment funding and now boasts a team of 30 people. The company’s intuitive financial services platform has allowed over 1,000 businesses to consolidate their financial operations and significantly reduce payment fees.