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Instagram Tests Vertical Profile Grids Instead Of Squares
A company spokesperson says the “limited test” is happening because the “vast majority” of Instagram uploads are vertically-oriented content.
Instagram is testing a potentially major change to profile pages: making the squares in your profile grid vertical rectangles. Some users recently spotted the test, and there have been indications from at least 2022 that the company has toyed with a rectangular grid.
“The vast majority of what is uploaded to Instagram today is vertical,” Instagram chief Adam Mosseri explained in a Story on Friday, August 16, discussing the test. “It’s either 4 by 3 in a photo or 9 by 16 in a video, and cropping it down to square is pretty brutal”.
Mosseri revealed that “squares are from way back in the day when you could only upload square photos to Instagram,” a limitation the platform removed nearly a decade ago. Mosseri told users that the company knows that the changes may be annoying for those who have spent a great deal of effort and time “curating and making sure everything lines up” but says, “I would really like to do better by the content today”.
“We’re testing a vertical profile grid with a small number of people,” Instagram spokesperson Christine Pai said in a recent statement to journalists. “This is a limited test, and we’ll be listening to feedback from the community before rolling anything out further”.
So it looks as though perfectionists who have planned out their profile grids around squares might be a little annoyed when the entire site moves over to vertical rectangle content.
Also Read: How To Permanently Delete Your Instagram Account
Here’s the full transcript of Mosseri’s explanation:
“We’re actually testing a vertical grid, for those of you who haven’t seen it yet, for your profile, instead of squares. Now, squares are from way back in the day when you can only upload square photos to Instagram. I know this can be annoying for some of you who really spent a lot of time curating and making sure everything lines up, but I would really like to do better by the content today. The vast majority of what is uploaded to Instagram today is vertical. It’s either 4 by 3 in a photo or 9 by 16 in a video, and cropping it down to square is pretty brutal. So, I’m hoping we can figure out a way to manage this transition”.
News
Paymob Extends Series B Funding To $72M Amid Continued Growth
The financial services provider has secured an extra $22 million after strong performance in its core market of Egypt.
Leading financial services provider Paymob has secured an additional $22 million in a funding extension, bringing its Series B total to $72 million.
The funding was spearheaded by EBRD Venture Capital, with support from Endeavor Catalyst. Existing backers such as PayPal Ventures, BII, FMO, A15, Nclude, and Helios Digital Ventures also participated, reaffirming their confidence in Paymob’s business model and potential in the regional fintech industry.
This extension comes on the back of Paymob’s strong performance in its core market of Egypt, where it has experienced 6x revenue growth since the initial Series B in Q2 2022. With the Series B extension and continued profitability in Egypt, Paymob is well-positioned to further its expansion strategy across the MENA region.
Islam Shawky, Co-founder and CEO of Paymob, commented: “We are very excited by our strong prospects in Egypt – where we hold a market-leading position – and the significant traction experienced in the UAE since launching operations there. This funding will help Paymob fully capitalize on the momentum in our established markets, as we accelerate our GCC roll-out. We remain committed to creating cutting-edge infrastructure enabling SMEs across the region to thrive in the digital economy and are proud of our continued impact”.
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The expansion into GCC markets has been driven by Paymob’s initial Series B funding of $50 million, raised in 2022 and led by Kora Capital, PayPal Ventures, and Clay Point. The investment fueled Paymob’s growth, allowing it to launch its mobile app in 2023 and grow its merchant base by 3.5 times, now serving nearly 350,000 merchants across MENA.
Paymob has also expanded its payment acceptance suite to offer 50 payment methods through its gateway, POS terminals, and the Paymob app, providing the region’s most comprehensive fintech solution. The company recently introduced embedded checkout services for Shopify and WooCommerce, further demonstrating its commitment to empowering small and medium businesses across the region.