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Cartlow Rolls Out Subscription Model For GCC Retail Platform

Parent company Basatne is scrapping per-sale commissions, betting a flat subscription will pull more merchants into the Gulf’s re-commerce market.

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cartlow rolls out subscription model for gcc retail platform
Basatne

Tech and logistics platform Basatne has launched a subscription-based marketplace through its consumer brand Cartlow, dropping the per-transaction commissions that define most regional platforms. It is a direct pitch to sellers pressed by fees that can reach 20% and to a GCC retail sector expected to hit USD 390 billion. The company is positioning the model as a structural reset rather than a pricing tweak.

The offer is straightforward: a monthly subscription instead of variable cuts on each sale. Basatne argues that this helps merchants retain more value, widen product ranges, and price competitively across refurbished, pre-owned, and new goods. For a region where many SMEs still struggle with digital retail onboarding costs, a predictable fee structure may lower the threshold to participate.

Cartlow is built on Basatne’s proprietary technology stack spanning trade-in, diagnostics, repair, refurbishment, and resale. That stack links individual consumers with businesses, wholesalers, and resellers along the full product lifecycle. The company says the system is built to recirculate millions of products annually and prevent more than 300,000 tons of potential e-waste from reaching landfill.

“Our goal is to make sustainability scalable, not just aspirational,” said Mohammad Sleiman, CEO of Basatne MENA. “With this subscription model, we’re removing cost barriers and creating an ecosystem where businesses thrive and products live longer”.

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Basatne’s wider operations span sustainable electronics distribution, a global trading platform, AI-driven analytics and diagnostics, integrated subscription programs, and embedded fintech tools. Cartlow now anchors the consumer side of that network. The group says the consolidation supports its international expansion play, with the Gulf acting as a proving ground for circular retail models.

Re-commerce in the GCC still trails established markets in Europe and Asia, but demand has risen as device prices climb and environmental expectations grow. By eliminating variable fees, Basatne is betting more merchants will list refurbished and pre-loved stock — and that a deeper pool of inventory will make the channel a mainstream retail path rather than a niche alternative.

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Abu Dhabi’s Robot Kitchen Is Serving Up Biryani, Not Burgers

Circus SE wants to put a tiny automated factory inside the buildings where Gulf residents live and work, bypassing part of last-mile delivery.

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abu dhabi's robot kitchen is serving up biryani not burgers
Circus SE

The most telling thing about a new autonomous kitchen now running in Abu Dhabi’s Marina Square is what it won’t cook:

“We don’t do fast food,” says Nikolas Bullwinkel, Founder and CEO of Circus SE. “We’ve actively decided not to build a machine that can only do burgers”.

Instead, the CA-1 system is built around pot-based cooking: curries, pastas, soups and rice dishes. After experimenting with highly personalized recipes, Circus deliberately leaned back toward recognizable food. “We’re going with a chicken biryani because you know it,” Bullwinkel says of the AED 40 dish.

circus se ca-1 robot system

The Germany-based robotics and food technology company operates across eight countries, and Abu Dhabi is its first deployment outside Europe. More locations are expected there and in Dubai.

In Germany, its units can be placed in supermarkets, gas stations, airports and hospitals. In the Gulf, Bullwinkel wants them inside residential and office buildings, replacing some of the complexity of last-mile delivery. “We’re basically bringing a very tiny factory a few square meters into your building,” he says. Catering company Royal Prestige supplies the ingredients and knowledge of local tastes.

The CA-1 manages up to 36 refrigerated ingredient silos alongside automated induction cooking, robotic plating and a self-cleaning dishwasher. Two robotic arms move ingredients through the system with minimal human intervention. It can produce up to 120 hot meals an hour, and a meal such as rice and curry can take around three to four minutes.

Also Read: Ooredoo Qatar’s 5G+ Network Is Built For Machines As Much As People

Five cameras and multiple sensors monitor heat, temperature and consistency, an attempt to approximate what a chef perceives. “You can hear something gets burned, you can smell it, you can see it at some point,” Bullwinkel says. CircusOS, the company’s operating system, adjusts recipes in real time.

You might think of the platform as a threat to kitchen staff, but Bullwinkel frames Circus as a way for chefs to develop recipes and distribute them at scale. With that being said, rising labor costs and shortages are also part of his case for automation.

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