UAE users of the ŌURA smart ring sleep less than peers in Europe, the US and Asia yet score among the world’s most efficient sleepers.
The startup has raised significant capital in a seed round to harden data foundations as agencies and corporates prepare for AI rollouts.
The new Dubai and Abu Dhabi sites are part of an AED 100 million investment in the UAE that hopes to answer data sovereignty demands.
The Middle East-founded platform is adding engagement tech as the consultancy firm widens into regulated workforce training.
