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Montblanc Combines Luxury With A Twist In Latest Wearable

Montblanc’s new Summit 3 Smartwatch is an exercise in classic watchmaking, but comes loaded with the latest wearable technology.

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montblanc combines luxury with a twist in latest wearable
Montblanc

As a purveyor of fine timepieces, luxury pens and luggage, Montblanc is no stranger to high-end design. The German brand created its first smartwatch back in 2017 and has just released its latest timepiece, the Summit 3, a high-end wearable aimed at a well-heeled “business lifestyle” audience.

Featuring a hand-crafted titanium case with optional calf leather straps, the watch sits at the high end of the wearable genre and manages to make an Apple Watch look positively ordinary by comparison. Here’s what Montblanc’s CEO had to say about the latest release:

“The Montblanc Summit 3 smartwatch takes luxury smart watchmaking to new heights, pairing premium materials with all the functionalities our clients need as they navigate their day more seamlessly and effectively. The personalization options are also extensive to reflect different style identities,” says Nicolas Baretzki, CEO of Montblanc.

montblanc summit 3 smartwatch

The smartwatch runs Google’s Wear OS and includes three different versions under the same Summit 3 line:

  • Titanium Gray with black calf and blue rubber straps.
  • Titanium Black with black calf and black rubber straps.
  • Titanium Bicolor with Montblanc Extreme 3.0 British green calf strap and black rubber straps.

Personalization options are enormous and include variations in the watch face, such as the 1858, Geosphere or Bohème — though all Summit 3 variants feature a raft of modern tech, generating daily progress, health insights and workout goals for the wearer.

Also Read: Fitbit Unveils 3 New Fitness Trackers — Without Wear OS 3

As well as looking and feeling beautiful, the Montblanc Summit 3 features a personal health suite that includes step tracking, sleep monitoring, and blood oxygen measurement. Of course, with OS Wear, it’s also possible to add apps such as Google Maps and Google Pay, whilst Montblanc’s improvements mean that the battery life of the Summit 3 easily beats the outgoing model.

So what will all of this high-tech titanium-wrapped goodness set you back? Expect to pay $1,290 for the base models before adding any extras.

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1,000 Drones Light The Dubai Sky For AC Milan Celebration

Cyberdrone’s groundbreaking display marked 125 years of AC Milan football club and the 1st-year anniversary of Casa Milan Dubai.

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Cyberdrone, a leading UAV display company based in Dubai, put on a breathtaking drone light show on Monday to honor two significant football milestones: AC Milan’s 125th anniversary and the one-year anniversary of Casa Milan Dubai.

The spectacle involved 1,000 drones working in perfect harmony to project AC Milan’s iconic imagery against the city’s night sky. Highlights included the UAVs synchronizing to form the club’s iconic crest, the signature red and black jersey, and a special emblem marking its 125th year. The intricate performance demanded meticulous planning, not just in terms of choreography, but also in dealing with the necessary permits and logistics.

cyberdrone ac milan dubai

“Our goal was to spotlight AC Milan’s legacy through a stunning visual narrative,” explained Mohamed Munjed Abdulla, Director of Sales at Cyberdrone. “We celebrated the club’s history, its Dubai milestone, and the universal love for football. The show also enhanced AC Milan’s regional presence, growing its fanbase through a cutting-edge, memorable experience. Drone shows are unparalleled in leaving lasting impressions, making them perfect for driving partnerships and growth”.

Also Read: Joby Begins Construction Of Dubai’s First Vertiport For Air Taxis

Greta Nardeschi, AC Milan’s Regional Director for MENA, echoed the sentiment, adding: “Collaborating with Cyberdrone for this 1,000-drone performance allowed us to connect with our fans in innovative ways. It gave us a unique opportunity to surprise and inspire audiences while elevating our Club’s visibility and that of our partners. Cyberdrone truly helped us take AC Milan to new heights”.

This groundbreaking drone display sets a new benchmark for the Middle East’s sports sector, which already contributes around $2.4 billion annually to Dubai’s GDP alone. Sporting events also generate $1.76 billion in revenues across the region, while the MENA’s entertainment sector, valued at $41.13 billion, is growing at 9.41% annually, driven by rapid technological advancements.

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