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UAE-Based Hupe Unveils 3-Stage Health Optimization Program
The platform offers a strategic, personalized approach to wellness combining cutting-edge diagnostics with expert guidance.

Hupe, a UAE-based health optimization platform, has introduced its comprehensive 3-Stage Program — a strategic, personalized approach to wellness that combines cutting-edge diagnostics with expert guidance and state-of-the-art health technology.
This program is designed to move beyond conventional healthcare, which often uses a one-size-fits-all approach. Instead, Hype offers its members a structured yet flexible system that enhances both physical and mental performance while proactively addressing potential health risks.
A New Era Of Personalized Health
Stage 1: Discovery
A Hupe user’s journey begins with in-depth diagnostic testing, covering over 100 blood biomarkers, food allergies, and intolerances. Members also consult an Integrative Medicine Doctor, who conducts a detailed health assessment. These insights form the foundation for a personalized Health Insights Program, setting the stage for the next phase.
Stage 2: Personalization
With a tailored Health Insights Program in place, members receive expert guidance from a dedicated team of specialists, including Integrative Medicine Doctors, Clinical Nutritionists, Mindset Coaches, and Sports Medicine Experts.
Depending on individual needs, advanced diagnostics — such as DNA analysis, gut microbiome profiling, hormonal assessments, mycotoxin screening, and DEXA scans — may be integrated. Continuous glucose monitoring and wearable health devices feed real-time data into the Hupe App (for iOS and Android), offering a dynamic roadmap to optimized wellbeing.
Stage 3: Optimization
The final phase is a 12-month membership designed to maintain and build on the progress made in Stage 2. The customized approach allows members to continually enhance their health, extend longevity, and perform at their peak, backed by expert support and a wealth of data.
“Hupe’s 3-Stage Program is designed for those who expect more than a generic health plan — they want precision, personalization, and measurable results,” says Sami Malia, Hupe’s founder. “I created Hupe out of my own frustrations. As a former C-suite executive battling Stage 3 cancer and chronic health issues, I struggled to find a healthcare provider that looked beyond symptoms to address the root cause. So, I spent two years researching the best diagnostic tests, laboratories, and medical experts worldwide to bring them together under one roof”.
Also Read: Yabi Introduces AI Financial Coach For Smarter Money Moves
Moving Beyond Traditional Healthcare
Unlike conventional medicine, which usually focuses on treating symptoms, Hupe’s proactive model identifies potential risks and optimizes health before problems arise. In addition, because every Hupe member receives a customized health strategy tailored to their unique biology, lifestyle, and goals, guesswork is eliminated, ensuring each plan aligns precisely with an individual’s physiology and genetics.
News
Google Launches Flow And Gemini Photo-To-Video In MENA
Creators in the Middle East and North Africa can now use Gemini to turn photos into short videos, and access Google’s new AI filmmaking tool, Flow.

Google has rolled out new AI-powered creative tools across the Middle East and North Africa, including a photo-to-video feature in Gemini and the regional launch of its AI filmmaking platform, Flow.
The photo-to-video tool is available to Gemini Advanced users on Pro and Ultra plans. It allows users to transform still images into animated, sound-enhanced video clips up to eight seconds long. To use the feature, users select “Videos” from the Gemini prompt menu, upload an image, and describe the desired animation and audio. The tool then generates a short video that can be shared or downloaded directly from the interface.
Designed to animate static moments, the feature supports a range of creative use cases — from bringing illustrations and paintings to life to adding movement to everyday scenes or natural landscapes.
Alongside this, Google is launching Flow: a more advanced platform for AI-assisted video creation. Built on Google’s Veo, Imagen, and Gemini models, Flow is designed for both professional filmmakers and beginners looking to build scenes, experiment with visuals, or explore new storytelling formats.
Flow includes tools such as:
- Camera Controls for setting motion paths, angles, and perspectives.
- Scenebuilder for extending or linking shots with smooth transitions and consistent subjects.
- Asset Management for organizing prompts and generated material.
Also Read: Getting Started With Google Gemini: A Beginner’s Guide
Flow is now accessible in Arabic and across MENA markets. Google reports over 40 million Veo 3 video generations have been made across Gemini and Flow in the past seven weeks alone. All content includes a visible AI watermark and an invisible SynthID marker to ensure traceability.
Both Flow and Gemini’s photo-to-video tools are available through Google’s subscription-based AI tiers.
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