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Workplace Study Reveals Middle Eastern AI Use Is Skyrocketing

The recent findings reveal that 56% of Middle East tech professionals are using AI — a figure higher than anywhere in Europe.

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workplace study reveals middle eastern ai use is skyrocketing

Workforce solutions and recruitment specialists Hays have published a wide-ranging study of 5014 tech professionals and 6178 employers spanning 20 countries.

The company’s Tech Talent Explorer report contains plenty of interesting data, but perhaps the most significant findings concern the growing use of AI. The study reveals that the Middle Eastern tech space is far more progressive than its European counterpart, with greater numbers of tech professionals in the MENA and GCC countries using AI than those in Europe. In addition, more Middle Eastern organizations offer AI support and training than almost anywhere else covered in the research.

Commenting on the study’s findings, Oliver Kowalski, Regional Managing Director of Hays Middle East, said:

“Of course, AI has its risks, but it is here to stay and those that embrace it will reap its rewards. This new data brings to light a competitive advantage for companies in the Middle East looking to hire developers, data and infrastructure professionals, cyber security talent, and other tech specialists. It shows these people’s thirst for AI training, for working on innovative projects with the latest iterations of technologies”.

Key Statistics:

  • 56% of Middle Eastern tech professionals use AI tools. In Italy, the figure is just 28%, while France only manages 29%.
  • 68% of GCC tech professionals associate AI with increased efficiency and productivity, with 50% already using AI tools to aid communication.
  • 66% of all software developers use AI to generate or debug code.
  • 82% of all the tech professionals surveyed desire more AI training, with the Netherlands and Spain topping the poll at 92% and 89%, respectively.
  • Only 30% of all employers surveyed currently recommend using AI.
  • Only 24% of GCC tech professionals have received AI training or support, but that figure is still higher than in all European countries (apart from The Netherlands, at 27%).

Also Read: The Most AI-Proof Career Opportunities In The Middle East

The study is freely available as an interactive report — The Tech Talent Explorer — which also compares salaries and “talent attraction factors” for tech professionals across both Europe and the Middle East.

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Popcorn AI Raises $500,000 For “Conversational eCommerce”

The firm’s AI platform uses specialized chatbots to handle entire eCommerce journeys, from recommending products to seamless payments.

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popcorn ai raises $500,000 for conversational ecommerce
Popcorn AI

Dubai-based Popcorn AI has announced the closure of a pre-seed funding round that raised $500,000 for its revolutionary AI platform. The investment, led by Spring Studios with the backing of Salica Investments, Al Waha Fund of Funds, and prominent angel investors from Saudi Arabia, represents a key step forward in reshaping customer-business interactions using the power of conversational AI.

Unlike traditional chatbot systems, Popcorn AI’s platform is designed to redefine eCommerce by creating highly intelligent sales agents that handle entire customer journeys, from personalized product recommendations right through to seamless payment acceptance — all through a conversational experience.

The clever idea was recently tested to great success when one of Popcorn AI’s chatbot agents closed a $400,000 real estate transaction, handling everything from the first inquiry to the final sale. Early adopters have reported a massive 90% reduction in customer acquisition costs, along with a highly impressive 20% improvement in conversion rates, highlighting the platform’s potential to transform customer engagement across dozens of industries.

Josh Rodger, Principal at the Spring Studios fund, expressed enthusiasm for the project, saying, “We are proud to support Popcorn AI’s mission to reshape how businesses connect with their customers. Their innovative approach to conversational commerce has the potential to revolutionize industries and redefine the way customers experience digital transactions”.

Also Read: Top Free AI Chatbots Available In The Middle East

Meanwhile, Popcorn AI founder and CEO Yousef Al Arif declared: “The future of commerce is conversational,” adding, “Today’s consumers want shopping experiences that are instant, personalized, and effortless. We’re not building just another chatbot; we’re crafting intelligent commerce agents that understand context, recall customer preferences, and guide users through the entire shopping process, much like an expert salesperson would”.

Building upon a decade of experience scaling eCommerce and marketplace platforms across the MENA region, Al Arif has now achieved huge success with Popcorn AI, positioning the product at the cutting edge of AI-powered eCommerce. The platform has also made significant impacts in sectors such as real estate, and hospitality, signaling that conversational commerce is emerging as a powerful new model for digital businesses.

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