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Saudi Film Commission To Explore AI In The Movie Industry

The Ministry of Culture’s Film Commission met to discuss how Artificial Intelligence can improve both film production and marketing.

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saudi film commission to explore ai in the movie industry
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Recent advances in artificial intelligence (AI) seem to be making the headlines regularly, as ChatGPT and various art creation tools take the internet by storm.

Now, however, AI looks set to transform the film industry, with up-and-coming filmmaker Ahmed Al-Hamoud and Ahmed Kaky — an AI researcher from John Moores University — collaborating on an innovative AI technology that will transform the cinematic frame, blending creative ideas with technical insight.

Powerful AI software isn’t just able to write scripts and compile camera data. The technology could also be used to predict the success of movie projects, design graphics and even promote new movies.

Also Read: Gen Z Spearheading Payment Innovation In The Middle East

The Saudi Ministry of Culture’s Film Commission has been closely monitoring the developments of this new technology and is now actively exploring how it can be put to work in the movie industry. At a recent meeting, the film commission noted that computer vision, deep learning, and robotics could aid film production, marketing, and distribution and help make the industry more competitive.

However, although the Saudi Film Commission looked favorably at the use of AI, they also observed that the technology could easily be used for counterfeiting and warned of stagnation if the software was used too frequently.

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Joby To Establish All-Electric Air Taxi Ecosystem Across The UAE

The comprehensive agreement with Abu Dhabi’s government includes a training program, infrastructure development, and a manufacturing presence.

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joby to establish all-electric air taxi ecosystem across the uae
Joby Aviation

All-electric aircraft company Joby Aviation has secured three separate agreements with departments of Abu Dhabi’s government that lay the groundwork to develop and scale air taxi services in the Emirate and beyond.

The deal was signed at the recent DRIFTx thought-leadership and exhibition platform and gave Joby exclusive rights to not only operate air taxi services in Dubai but also unlock inter-emirate services between Abu Dhabi.

joby air taxi partnership abu dhabi

Joe Ben Bevirt, founder and CEO of Joby Aviation, said: “Today’s agreement demonstrates the incredible momentum behind the adoption of clean flight across the UAE. We’re looking forward to delivering a fantastic experience for our future customers in Abu Dhabi and we’re excited to be unlocking the potential for zero-emissions flight between Abu Dhabi and Dubai. We’re grateful for the support and collaboration of our governmental partners and the entire ecosystem in Abu Dhabi and we remain deeply impressed by their commitment to building out a world-class aviation ecosystem in the Emirate”.

Joby’s all-electric aircraft went on display for the first time in Abu Dhabi’s Yas Marina at the DRIFTx event. The air taxi is designed to carry a pilot and four passengers and can reach speeds of 200 miles per hour (321 km/h). The zero-emission craft is said to have an extremely low acoustic footprint and can travel a maximum of 100 miles (161 km) on a single charge.

Also Read: Lebanese Newspaper Builds AI President To Beat Political Crisis

Once operational, Joby’s air taxi fleet would enable fast, clean travel across the UAE, with journeys between Abu Dhabi to Dubai taking just 30 minutes compared with two hours by car during peak times.

Joby continues to work closely with the UAE’s General Civil Aviation Authority (GCAA) to help the Emirates become a world leader in the introduction of air taxis. Additional testing and analysis will be required before inter-emirate travel becomes a reality, but the cutting-edge technology already appears to have great potential.

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