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Instagram Tests Vertical Profile Grids Instead Of Squares

A company spokesperson says the “limited test” is happening because the “vast majority” of Instagram uploads are vertically-oriented content.

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instagram tests vertical profile grids instead of squares

Instagram is testing a potentially major change to profile pages: making the squares in your profile grid vertical rectangles. Some users recently spotted the test, and there have been indications from at least 2022 that the company has toyed with a rectangular grid.

“The vast majority of what is uploaded to Instagram today is vertical,” Instagram chief Adam Mosseri explained in a Story on Friday, August 16, discussing the test. “It’s either 4 by 3 in a photo or 9 by 16 in a video, and cropping it down to square is pretty brutal”.

Mosseri revealed that “squares are from way back in the day when you could only upload square photos to Instagram,” a limitation the platform removed nearly a decade ago. Mosseri told users that the company knows that the changes may be annoying for those who have spent a great deal of effort and time “curating and making sure everything lines up” but says, “I would really like to do better by the content today”.

“We’re testing a vertical profile grid with a small number of people,” Instagram spokesperson Christine Pai said in a recent statement to journalists. “This is a limited test, and we’ll be listening to feedback from the community before rolling anything out further”.

So it looks as though perfectionists who have planned out their profile grids around squares might be a little annoyed when the entire site moves over to vertical rectangle content.

Also Read: How To Permanently Delete Your Instagram Account

Here’s the full transcript of Mosseri’s explanation:

“We’re actually testing a vertical grid, for those of you who haven’t seen it yet, for your profile, instead of squares. Now, squares are from way back in the day when you can only upload square photos to Instagram. I know this can be annoying for some of you who really spent a lot of time curating and making sure everything lines up, but I would really like to do better by the content today. The vast majority of what is uploaded to Instagram today is vertical. It’s either 4 by 3 in a photo or 9 by 16 in a video, and cropping it down to square is pretty brutal. So, I’m hoping we can figure out a way to manage this transition”.

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Club L London Teams With Checkout.com For Global Expansion

The fashion retailer plans to enhance global payments and expand into new markets using Shopify’s e-commerce platform.

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club l london teams with checkout.com to boost global expansion

Global payment provider Checkout.com, has announced a collaboration with Club L London, a rapidly expanding online fashion retailer, to improve its global payment capabilities.

Club L London, which operates through six dedicated international websites, has recently launched a new platform for the Middle East, and is relying on Checkout.com’s expertise to support its global growth. The partnership is particularly focused on the MENA region, where Checkout.com has offices in both Dubai and Riyadh, plus key licenses in the United Arab Emirates.

By choosing Checkout.com as its primary payment provider, Club L London benefits from a pre-built Shopify checkout solution and superior payment performance. Additionally, local acquiring services are available in the UAE, along with Shopify digital wallet integration, elevating the overall customer experience for shoppers.

Headquartered in Manchester, UK, Club L London offers affordable luxury womenswear with distinctive designs. The brand has a strong presence in the UK, US, France, Australia, and the UAE and specializes in prom dresses, maternity wear, bridal attire, and accessories. Club L has built a global community of diverse consumers, influencers, and content creators, consistently releasing new collections to meet the demands of its expanding audience.

Also Read: Top E-Commerce Websites In The Middle East In 2024

‍Remo Giovanni Abbondandolo, General Manager, MENA, Checkout.com, said: “We’re passionate about helping businesses thrive in the digital economy. Club L is a prime example of a tech-enabled brand that we can help to grow via high acceptance rates, smooth integration with its e-commerce platform, and leverage our leadership and knowledge position in the MENA region”‍.

‍Seb Green, Chief Technical Officer at Club L London, added: “We are always looking for ways to enhance the customer experience on our site by offering the best payment methods. Checkout.com’s integration is a perfect fit for us, presenting an exciting opportunity for us to expand into new markets with a leading payments provider”.

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