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Omantel Partners With Shaffra To Boost AI And Metaverse Tech
The strategic move will accelerate the country’s digital transformation and transform the local ICT infrastructure.
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In an agreement formalized at Riyadh’s LEAP 2025 Conference, Omantel has teamed up with Shaffra Technology Labs in a strategic move to bring advanced AI and metaverse solutions to Oman. The technology from Singapore-based Shaffra will be integrated into Omantel’s cloud services and made available to both government institutions and private businesses.
Eng. Aladdin Bait Fadhel, Omantel’s Chief Commercial Officer, emphasized the company’s commitment to driving digital transformation in Oman. “At Omantel, our vision is to solidify our leadership role as a key enabler of Oman’s digital transformation and to be the premier provider of innovative technology solutions in the region. Our collaboration with Shaffra will significantly contribute to developing cutting-edge technology solutions, particularly in artificial intelligence, for our customers”.
Shaffra’s CEO, Al Harith Al Atawi, echoed the enthusiasm, highlighting how the partnership will introduce advanced AI and metaverse solutions to the Omani market, and noting a key initiative, the AI employee project, that has already gained traction across various government and private entities in multiple countries. “We aim to deliver a unique experience for Omantel customers through this partnership and innovative projects that enhance productivity and reduce costs,” said Al Atawi.
Also Read: Qareeb Partners With Pantheon For GCC Bitcoin Mining Expansion
The Shaffra partnership aligns with Omantel’s ongoing efforts to attract cutting-edge global technologies and strengthen Oman’s ICT infrastructure in line with the country’s 2040 strategy. By working with leading international tech firms, Omantel is focused on accelerating Oman’s digital transformation, ensuring countrywide access to top-tier digital solutions.
Omantel has long been a key player in Oman’s telecommunications landscape, leveraging its expertise in digital technology and communications to deliver innovative, cross-sector solutions such as AI, cloud computing, smart technologies, and cybersecurity.
News
Foodics Acquires Online-Ordering Specialist & Invests In 3 Startups
The deal with UK-based Solo Venture was made at LEAP 2025, and will help create a seamless, all-in-one SaaS ecosystem for restaurants.
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MENA-based restaurant and payments technology provider Foodics has fully acquired Solo Venture, a UK-based company specializing in self-ordering kiosks and white-label online ordering solutions. The deal was reached at this year’s LEAP 2025 event in Riyadh and is part of Foodics’ strategy to create a seamless, all-in-one SaaS ecosystem for restaurants and catering firms.
Solo’s technology includes AI-driven self-service solutions, simplifying ordering and increasing profit margins. By integrating Solo into its platform, Foodics will soon be able to offer restaurants a comprehensive suite of tools covering everything from dine-in management to payments and analytics.
Ahmad Al-Zaini, CEO and Co-Founder of Foodics explained: “This acquisition is a significant step in our mission to build the most comprehensive restaurant management platform in MENA and beyond. To further support our ecosystem and the future of tech in the F&B sector, we are allocating $100M in strategic acquisitions and investments in Fintech, AI, and other transformative technologies over the coming three years”.
Beyond the Solo acquisition, Foodics is also backing three startups as part of its wider expansion plan:
- Norma: A Greek AI-powered data analytics firm that enables business professionals to generate insights instantly, eliminating the need for technical expertise.
- Add: A specialized accounting platform designed for small and medium-sized restaurants to simplify financial reporting and payroll management.
- Arzaq Plus: A smart food and beverage supply chain platform that optimizes sourcing and logistics while introducing a “Buy Now, Pay Later” feature to the Foodics platform.
Also Read: Taager Secures $6.75M To Expand Social eCommerce In MENA
Anas Alghanim, Foodics’ Director of Corporate Development, emphasized, “At Foodics, every investment we make is aimed at creating valuable solutions that drive growth and deliver tangible success, ensuring that we empower our partners and customers to shape the future of the industry”.
The LEAP 2025 announcement coincides with the celebration of Foodics’ 10th anniversary. After supporting over 30,000 food and beverage businesses across 30 countries, Foodics continues to push the boundaries of restaurant management technology, helping companies streamline operations and enhance customer experience.
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