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Google Launches Largest AI Initiative In The MENA Region

Introduced in Dubai, the program focuses on AI skill-building, funding, and infrastructure, aiming to unlock $320 billion in growth.

Published

2 years ago

November 1, 2024

Nour Nasir

Google

At the AI Connect event in Dubai, which saw participation from Omar Sultan Al Olama, UAE Minister of State for AI, as well as other regional leaders and entrepreneurs, Google introduced its AI Opportunity Initiative for the Middle East and North Africa (MENA).

The program is the most extensive AI endeavor in the region and is aimed at expanding access to essential AI skills, research funding, and AI-driven products.

Google.org, the company’s philanthropic division, will allocate $15 million from this year through to 2027 to regional organizations. The funding is intended to broaden AI’s reach, ensuring it supports diverse communities across MENA and includes resources in skill development, research, infrastructure, and product launches in Arabic:

AI Skill Development: Google is committed to making AI education inclusive and widely available. New educational programs are being launched, focusing on providing an AI Curriculum in Arabic, along with support for underserved communities. In addition, an AI safety education program for young people (ages 11-14) will be funded via a grant to the Raspberry Pi Foundation.
AI Research & Local Solutions: Since 2005, Google has invested over $400 million globally in research. In the MENA region, Google is supporting local institutions through the startup accelerator startAD to develop AI applications supporting healthcare, education, and climate.
AI-Powered Tools In Arabic: Google’s Gemini, an AI-powered assistant that understands over 16 Arabic dialects, launched in July 2023. New Arabic features include personalized guidance in learning and career advice, plus language-specific conversational and image-generation tools.
Infrastructure Investment: Google has reasserted its commitment to cloud infrastructure in MENA, with data regions in Saudi Arabia, Qatar, and Kuwait. A partnership with Saudi Arabia’s Public Investment Fund (PIF) will support this effort with an AI hub to expand AI research and to boost digital skills for regional job growth.

Also Read: Wa’ed Ventures Pledges $100M For Early-Stage AI Startup Funding

Commenting on the project, Ruth Porat, President of Alphabet and Google, stated, “Google’s long-standing investments in the Middle East and North Africa have helped equip people and organizations with the connectivity, innovation, and skills required to thrive in the global digital economy”.

Related Topics:Artificial Intelligence Google

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Instagram Now Lets You Tune Its Algorithm, But There’s One Big Catch

The new controls promise users “agency” over their feed, but asking to see more from accounts you actually follow returns an error.

Published

1 day ago

June 11, 2026

Nour Nasir

Instagram

Instagram has expanded its algorithm personalization feature to the main feed, letting users specify which topics they want surfaced more or less often in recommendations.

Instagram chief Adam Mosseri framed the change as a matter of user control. “I believe it’s in our best interest as a business to empower people to shape Instagram into something that works for them, and that people should be able to have a meaningful amount of agency over the products they spend so much time in,” he wrote on Threads.

Though it turns out that agency has limits. The controls only accept interest-based topics, such as “rescue dogs” or “parenting humor”. Requesting “posts from people I follow” returns no results, which is obviously a sore point for creators whose posts rarely reach their own audiences. Mosseri conceded the tension: “Who you follow used to be a meaningful tool people had for shaping their own experience, and as recommendations took over the main feed that tool quietly stopped working”.

Also Read: How To Find & Cancel Pending Instagram Requests

Instagram credits large language models for making its algorithms legible enough to personalize, and says it is “actively working on supporting requests for people, different moods or vibes, content types, and more” – potentially leading to a fully “bespoke” version of the app.