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Google Launches Largest AI Initiative In The MENA Region

Introduced in Dubai, the program focuses on AI skill-building, funding, and infrastructure, aiming to unlock $320 billion in growth.

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google launches largest ai initiative in the mena region
Google

At the AI Connect event in Dubai, which saw participation from Omar Sultan Al Olama, UAE Minister of State for AI, as well as other regional leaders and entrepreneurs, Google introduced its AI Opportunity Initiative for the Middle East and North Africa (MENA).

The program is the most extensive AI endeavor in the region and is aimed at expanding access to essential AI skills, research funding, and AI-driven products.

Google.org, the company’s philanthropic division, will allocate $15 million from this year through to 2027 to regional organizations. The funding is intended to broaden AI’s reach, ensuring it supports diverse communities across MENA and includes resources in skill development, research, infrastructure, and product launches in Arabic:

  • AI Skill Development: Google is committed to making AI education inclusive and widely available. New educational programs are being launched, focusing on providing an AI Curriculum in Arabic, along with support for underserved communities. In addition, an AI safety education program for young people (ages 11-14) will be funded via a grant to the Raspberry Pi Foundation.
  • AI Research & Local Solutions: Since 2005, Google has invested over $400 million globally in research. In the MENA region, Google is supporting local institutions through the startup accelerator startAD to develop AI applications supporting healthcare, education, and climate.
  • AI-Powered Tools In Arabic: Google’s Gemini, an AI-powered assistant that understands over 16 Arabic dialects, launched in July 2023. New Arabic features include personalized guidance in learning and career advice, plus language-specific conversational and image-generation tools.
  • Infrastructure Investment: Google has reasserted its commitment to cloud infrastructure in MENA, with data regions in Saudi Arabia, Qatar, and Kuwait. A partnership with Saudi Arabia’s Public Investment Fund (PIF) will support this effort with an AI hub to expand AI research and to boost digital skills for regional job growth.

Also Read: Wa’ed Ventures Pledges $100M For Early-Stage AI Startup Funding

Commenting on the project, Ruth Porat, President of Alphabet and Google, stated, “Google’s long-standing investments in the Middle East and North Africa have helped equip people and organizations with the connectivity, innovation, and skills required to thrive in the global digital economy”.

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Checkout.com Brings Visa Direct Push-To-Card To The UAE

The payment company is the first acquirer in the UAE to launch Visa Direct’s solution, enabling safe, instant money transfers.

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checkout.com brings visa direct push-to-card to the uae

Checkout.com has taken the UAE a step closer to its goal of a fully digital economy by becoming the first acquirer in the country to offer Visa Direct’s Push-to-Card solution. The new service will streamline money transfers for both businesses and consumers, enabling near-instant transactions across local and international markets.

Visa Direct connects over 190 markets and supports over 8.5 billion endpoints, including cards, bank accounts, and digital wallets. Push-to-Card transactions enhance efficiency for business users and consumers by allowing money to be sent quickly and easily to eligible Visa cards while leveraging the company’s secure network for reliability.

checkout and visa uae partnership

“Visa Direct is transforming the way money moves globally, and we are excited to see Checkout.com leverage this technology to meet the evolving demands of businesses and individuals alike by offering them a faster, more convenient, and secure way to send and receive funds,” said Shahebaz Khan, Senior Vice President and Head of Commercial and Money Movement Solutions, CEMEA.

The UAE has been at the forefront of digital payment adoption, driven by a national push toward a cashless economy. Remo Giovanni Abbondandolo, General Manager for MENA at Checkout.com, emphasized this shift: “By providing seamless, secure, and real-time payout capabilities, we’re empowering merchants with the agility to thrive in this fast-evolving landscape, while effectively meeting the growing consumer demand for speed and convenience. The Push-to-Card solution not only reinforces our commitment to powering payment performance but also showcases our agility in bringing yet another innovation to the UAE market.”

Also Read: Qareeb Partners With Pantheon For GCC Bitcoin Mining Expansion

Checkout.com’s latest MENA eCommerce data highlights the region’s increasing engagement with financial technologies, with around 80% of consumers participating in activities beyond basic online payments, such as money transfers and personal wealth management. The growing demand for real-time financial transactions has made fast, seamless payment solutions a priority.

To meet this demand, Account Funding Transactions (AFTs) have gained traction in the UAE. By integrating AFTs with Visa’s Push-to-Card services, Checkout.com is helping merchants offer secure, real-time account top-ups. Currently processing over one million AFTs per month with Visa, Checkout.com is now playing a leading role in modernizing financial transactions in the region.

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