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New High-Tech Immersive Gaming Attraction Arrives In Dubai
The City Centre Mirdif facility comes courtesy of Canada’s Activate Games and blends fitness and gaming for thrilling, tech-savvy entertainment.
Majid Al Futtaim Entertainment has joined forces with Canada’s Activate Games to bring a thrilling, tech-driven gaming experience to City Centre Mirdif. The new facility is Activate’s debut project in the MENA region, and reimagines indoor entertainment by merging gaming with fitness to specifically appeal to Dubai’s tech-focused population.
Activate at City Centre Mirdif offers nine unique game rooms that incorporate advanced technology to create an environment where players must jump, dodge, climb, and solve puzzles in more than 50 interactive games. A highlight of the experience, the Mega Grid, has already gone viral on TikTok, attracting attention with its dazzling array of over 500 lights that respond to players’ movements.
Activate’s Dubai location includes 10 levels of game difficulty, spanning from beginner to advanced, making it accessible to all skill levels. Adam Schmidt, CEO and founder of Activate, emphasizes that this experience goes beyond typical fitness or gaming: “With our innovative games engineered for repeat play, we offer a dynamic space for friends, families, and teams to connect, have fun, and stay active. This is a fresh take on entertainment that has made Activate the fastest-growing entertainment concept in the world”.
A central feature of Activate’s success lies in its use of RFID technology, which enables seamless tracking of player progress and achievements. Players earn rewards and badges based on game performance, adding a layer of gamification that keeps them coming back. “Our use of RFID technology allows for seamless tracking and progress, and our reward and badge system adds extra motivation, with players earning badges and rewards based on their achievements,” Schmidt explains.
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As interest in gaming continues to surge in the Middle East, Activate’s timing is ideal to meet the region’s increasing demand for tech-driven entertainment. Positioned as the first experience of its kind in the MENA region, Activate at City Centre Mirdif is set to attract a broad range of visitors, from families to gaming enthusiasts, all seeking a novel and active form of entertainment, he says.
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OpenAI’s ChatGPT Health Is A Private Space For Health Data
A new health mode lets the popular AI platform tap medical records and fitness apps while walling off sensitive information.
OpenAI has created ChatGPT Health, a separate space inside its chatbot platform for handling medical and wellness data. The opt-in feature starts with a small US cohort before widening out.
Health-related questions have long driven traffic to AI tools. OpenAI says over 230 million people ask ChatGPT about health or insurance each week. The new mode adds personal context to that behavior but stops short of diagnosis or treatment advice.
Users can connect records from participating US providers through b.well and link apps such as Apple Health, MyFitnessPal, Function and Weight Watchers. Some links are US-only, while Apple Health needs iOS. Once connected, ChatGPT can surface patterns in labs, summarize information ahead of a clinic visit or help map diet and exercise choices against past data.
The data sits apart from other chat information. Health has its own memories and does not spill into other conversations. Users can view or delete health memories at any time. OpenAI says this material is not used to train its models.
Security is much heavier in this section too. Health adds isolation and purpose-built encryption on top of the platform’s baseline protections. App connections require explicit permission, and disconnecting cuts the feed immediately.
“ChatGPT Health is another step toward turning ChatGPT into a personal super-assistant that can support you with information and tools to achieve your goals across any part of your life,” wrote Fidji Simo, OpenAI’s applications chief.
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Physicians had input during development, though OpenAI has not detailed how that shaped the end product. The launch follows Health Bench, a dataset released in May to test models on realistic medical cases.
While currently rooted in the US healthcare ecosystem, the approach may draw interest in the Gulf and wider MENA markets as governments push digital health records and patient portals under modernization programs. Adoption will depend on whether users trust an AI assistant with such personal material and whether it fits clinical routines.
For OpenAI, the move marks a cautious step into regulated terrain and signals a shift toward sector-specific uses of generative AI.
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