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Meta & Startupbootcamp Program Will Promote MENA Startups

The initiative will encourage AI adoption through a series of workshops and bootcamps and offer $500,000 to support product development.

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meta and startupbootcamp program will promote mena startups
Llama Design Drive

Facebook and Instagram owner Meta has begun a collaboration with Startupbootcamp, a startup accelerator responsible for over 1,600 successful launches.

The strategic partnership aims to boost the MENA region’s startup scene using cutting-edge AI technologies through its Llama Design Drive initiative.

The program consists of three four-week sprints that will take place across the United Arab Emirates, Saudi Arabia, and Egypt. Llama Design Drive highlights include workshops and mentorship sessions and strategic partnerships with industry thought leaders.

The program by Meta and Startupbootcamp hopes to bridge the gap between established companies and the dynamic AI startup sector. To that end, Llama Design Drive will promote the use of Meta’s open-source large language model, Llama 3.1, helping companies develop products that tackle “real-world challenges in mobility, aviation, energy distribution, retail, and real estate”.

Startups recruited into the Llama Design Drive program will get the opportunity to be fast-tracked into a global initiative sponsored by Meta and have the chance to win up to $500,000 to support future product development.

“Our program not only promotes the adoption of AI technologies to develop solutions for corporate challenges but also facilitates connections between startups, corporates, and industry experts to expand networks and gain valuable knowledge and technical skills,” explained Ibrahim “Abe” Seksek, CEO MENA at Startupbootcamp.

Also Read: The Most AI-Proof Career Opportunities In The Middle East

“The whole world is excited to see how AI can add value to people’s lives,” added Joulan Abdul Khalek, Policy Programs Manager, Africa Middle East and Turkey at Meta. “Llama Design Drive is a great example of how open source can bring people together to co-create meaningful AI solutions. By doing so, we hope to cultivate a thriving community of tech talent across the region, working with them to unlock the potential of these exponential technologies to address real-world challenges”.

The MENA region — and the Middle East in particular — is ideally positioned for AI sector dominance, with both governments and businesses scrambling to adopt advanced technologies. In real terms, the Middle East as a whole is expected to reap 2% of the total worldwide benefits of AI by 2030, with annual growth surging to 20-34% across the region.

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NEOPAY Wants To Follow Merchants Across Channels And Borders

A controlling 65% stake in noon payments would give NEOPAY access to marketplace sellers, online merchants and the payment flows they generate.

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neopay wants to follow merchants across channels and borders

It’s been a long time since checkouts were single defined places. A merchant might take payments at a physical register, on its own website and through an online marketplace, sometimes in more than one country. NEOPAY wants to follow those transactions wherever they happen.

The UAE payments company has entered into an agreement to acquire a 65% controlling stake in noon payments. NEOPAY already runs the acquiring infrastructure that lets merchants accept card payments, along with omnichannel acceptance and a merchant services platform. This new deal would add noon payments’ embedded payments platform, e-commerce gateway and merchant network across the UAE, Saudi Arabia and Egypt. That would considerably expand both NEOPAY’s digital commerce capabilities and its regional reach.

For merchants, the attraction is a single provider for online and in-store payments, plus faster settlements, data and analytics, and value-added financial services.

“Payments should be simple, reliable, and built for the markets they serve,” said Faraz Khalid, CEO of noon. His counterpart at NEOPAY, Vibhor Mundhada, added: “We have built a strong payments business in the UAE, and our ambition is now to take that capability across the region”. The acquisition, Mundhada added, would “expand our footprint into Saudi Arabia and Egypt” while reinforcing NEOPAY’s position at home.

Also Read: In Kuwait, Your Surgeon Might Be Operating From Another Country

NEOPAY is also keen to point out potential payment volume increases. The company says noon payments’ integrations with marketplace sellers and online merchants create high transaction density in some of the region’s fastest-growing digital commerce segments. It also believes control of the business would give it access to those merchant relationships and payment flows, and speed up the rollout of alternative payment methods and installment options.

The combined roadmap targets faster merchant onboarding, better payment performance, tighter fraud controls and embedded financial services. The deal could also strengthen cross-border payments and settlement along key regional commerce corridors.

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