News

Samsung Sets July 9 For Unpacked Event, New Foldables Expected

The Korean tech giant has confirmed its next Galaxy Unpacked event will take place on July 9, with AI and foldable devices expected to be the focus.

Published

3 weeks ago

June 24, 2025

Nour Nasir

samsung sets july 9 for unpacked event new foldables expected

Samsung’s next Galaxy Unpacked event is scheduled for July 9 in Brooklyn, New York, with a livestream available via Samsung.com and YouTube. The company is expected to unveil the latest models in its Galaxy Z series of foldable phones, alongside updates to its AI-powered features.

In recent promotional material, Samsung has signaled a strong emphasis on artificial intelligence. One release describes its evolving product line as “anticipatory smart companions,” reflecting the company’s broader investment in AI across its S-series, foldables, and even budget devices.

The Z Fold 6 and Z Flip 6 are likely to headline the event. While Samsung hasn’t named these models directly, several statements point to thinner, lighter versions of its existing foldables. One release describes the upcoming devices as “the thinnest, lightest and most advanced foldable yet,” suggesting a design shift aimed at improving portability and addressing bulk concerns when closed.

AI-powered photography is also expected to feature prominently. In a separate release, Samsung outlined plans to enhance camera functions using AI, particularly in combination with foldable displays. The company claims these updates will make image capture and editing more dynamic and responsive.

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Though no pricing details have been confirmed, the Z Fold series typically sits at the high end of Samsung’s portfolio. While the S25 Ultra is still expected to retain the company’s most advanced camera system, the new foldables may introduce AI tools tailored to their flexible form factors.

More detailed announcements — including hardware specifications and software features — are expected during the event. Tech Magazine will provide full coverage of the Unpacked keynote and product reveals on July 9.

News

Saudi EV Adoption Accelerates With BYD Expansion & Tesla Launch

Saudi Arabia’s EV market is gaining momentum as BYD plans major showroom growth and Tesla establishes a foothold in Riyadh.

Published

2 days ago

July 16, 2025

Nour Nasir

saudi ev adoption accelerates with byd expansion and tesla launch

Saudi Arabia’s ambitions to become a regional hub for electric mobility are drawing greater investment from global automakers. As part of Vision 2030, the Kingdom is targeting 30% electric vehicle (EV) adoption in the capital, Riyadh, by the end of the decade — an objective that’s now shaping the strategic interests of international EV brands.

Chinese manufacturer BYD is planning a substantial thrust into the Saudi market, building on its current footprint of three showrooms. According to Jerome Saigot, BYD’s managing director in the Kingdom, the company aims to open 10 showrooms by the end of 2026.

“Saudi Arabia is a complex market. You need to go fast. You need to think big,” Saigot recently told reporters. “We are not here to stay at 5,000 or 10,000 cars a year”.

The announcement follows Tesla’s entry into the Saudi EV space, with the US automaker opening its first showroom in Riyadh in April. Tesla joins early players like BYD and Geely in what remains a nascent but strategically important segment for the Kingdom.

The Saudi Public Investment Fund (PIF) has also ramped up its electric mobility agenda. Its efforts include major investments in Lucid Motors, the creation of local EV brand Ceer, and support for the rollout of national charging infrastructure.

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However, electric vehicles still only account for just over 1% of total car sales in Saudi Arabia, according to data from PwC cited by Bloomberg. Key challenges include high upfront costs, limited public charging access, and the added complexity of operating in extreme heat conditions.

In spite of those hurdles, Saigot views Tesla’s entry as a net positive. “The more Tesla communicates on marketing, the better it is for us,” he said. Saigot joined BYD in April, having previously held executive roles at Nissan and Great Wall Motor.

With multiple brands scaling up activity in parallel — and government-backed infrastructure investment underway — Saudi Arabia’s EV sector appears set for rapid acceleration over the next few years.