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YallaHub Teams Up With Lapochka For Future UAE Expansion
The quick-commerce as a service platform will allow the drink producer to distribute its revolutionary AI-generated lemonade in new UAE markets.
YallaHub, a leading “quick-commerce as a service” (QAAS) platform, has partnered with drinks producer Lapochka to add artificial intelligence to its product development and aid plans for UAE expansion. The partnership will utilize YallaHub’s full suite of services, including fulfillment, logistics, payment gateway integration, customer support, and last-mile delivery.
Lapochka recently hit the headlines after launching a groundbreaking AI-generated lemonade. The company’s beverage makers used a neural network to analyze consumer preferences, sales data, and reviews to craft the perfect soft drink recipe. The resulting concoction sticks to the brand’s commitment to natural ingredients and features an eye-catching “robot apple” design concept.
“We are constantly seeking methods to surprise and delight our customers with unique and innovative products,” explained Lapochka CEO Anton Balyklov. “This AI-created beverage allows us to introduce consumers of all ages to the latest technologies in a fun and delicious way. Partnering with YallaHub empowers us to potentially expand our reach and share this exciting innovation with a wider audience in the MENA region”.
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The partnership between YallaHub and Lapochka aims to push the boundaries of the beverage industry. With a strong focus on natural ingredients and refreshing taste, the new AI-designed beverage should also be a perfect fit for the booming UAE drinks market — projected to hit $23.2 billion in value by 2025.
By combining Lapochka’s new-found expertise in AI-driven product development with YallaHub’s established MENA presence, the collaboration could potentially revolutionize consumer experience across the region. By the end of 2024, Lapochka plans to establish itself in several major UAE marketplaces, hoping to achieve sales of over 100,000 cans per year.
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Dubai Future Forum 2024 Welcomes An Era Of Transformative Change
The two-day event is hosting thought leaders from 100 countries to discuss ideas on technology, sustainability, and long-term thinking.
The third edition of the Dubai Future Forum is now on its second day at the iconic Museum of the Future. By the time doors close later today, 2,500 thought leaders from 100 nations will have gathered at an event that organizers have described as “the world’s premier gathering of futurists”.
Kicking off the proceedings, His Excellency Khalfan Belhoul, CEO of the Dubai Future Foundation (DFF), remarked: “Over the next 12 months, we won’t just witness change — it will be a series of era-defining moments. The future is evolving faster than we, or even our ancestors, could have ever envisioned. […] We are entering an era where every industry must embrace future design and transformation — or risk being left behind”.
Empowering Future Generations & Strengthening Local Communities
In a panel titled “From Deep Space to Deep Ocean – A Journey of Exploration and Discovery,” Sara Sabry, the first Arab and African female astronaut, urged governments to create more opportunities for young people in their home countries. Addressing the issue of brain drain during her session at the forum, she emphasized the necessity of building robust local ecosystems.
The panel then delved into how exploration fosters optimism, strengthens resilience, and addresses critical global issues like climate change and biodiversity conservation. The discussion spotlighted the Arab world’s potential to lead the field in space, oceanic, and Earth sciences.
Technological Innovations In Exploration
Prof. Oussama Khatib, an expert in deep-sea robotics and leader of the OceanOneK project, discussed how robotics are aiding underwater exploration.
“Technology today allows us to touch, operate, and intervene at 1,000 meters underwater. This is a gamechanger for how we interact with our planet,” he said, pointing out how recent advancements could inspire Arab inventors and developers across the region.
National Geographic Explorer Suaad Al Harthi also added to the discussion by explaining how cutting-edge technologies are helping conservation: “Technology like satellite telemetry enables us to monitor ecosystems we can’t physically access, allowing us to conserve biodiversity and tackle climate challenges more effectively,” she explained.
Redefining Time
A fireside chat entitled, “Concepts of Time: How Do They Shape Our Future?” drew plenty of interest, with experimental philosopher Jonathan Keats leading the discussion.
Keats, creator of the Millennium Camera project, which captures a single image over a thousand years, emphasized the value of speculative long-term thinking: “If we only think about today’s problems using today’s tools, we reinforce those problems. What we desperately need is an outside perspective — history can provide that, but so can the future,” he said.
Meanwhile, Anne Beate Hovind, Chair of the Future Library Trust, also joined the conversation, “I love practical utopias — dreams within reach. These are visions we can create tomorrow. Young people often have a different understanding of time; they’re impatient for change. We need to show them that their actions today can shape the long-term future,” she said, encouraging collaboration across generations to build sustainable solutions.
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Honoring The Sci-Fi Visionaries Of Tomorrow
Finally, the event also celebrated winners of the DFF’s inaugural sci-fi writing competition, “Echoes of Tomorrow.” Mohammad Abu Hawash took first prize with “The Interstellar Haj,” exploring the theme of transforming humanity. Second place went to Zainab BH for “The Lifeline,” and Killian MacDonald claimed third with “The Last Selkie.” The top ten stories will be published on the Dubai Future Forum website, showcasing some of the diverse and thought-provoking visions of humanity’s future.
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