News

Dubai Fintech Tabby Launches eCommerce “Tabby Shop” App

500,000 products will be available to purchase from multiple retail brands.

Published

1 year ago

August 29, 2023

Nour Nasir

Tabby

Tabby is a pioneering Buy Now, Pay Later fintech serving the United Arab Emirates and Saudi Arabia with over 5 million active users. Now, the startup will offer an additional service via a dedicated “Tabby Shop” app.

The app is a fully-fledged eCommerce marketplace where retailers can offer their products, opening up another revenue stream and capturing more online shoppers.

As well as wish-listing and deal alerts, the Tabby Shop app will offer coupon codes and exclusive offers. The platform will allow users to buy over 500,000 products at zero interest rates, covering brands in the fashion, beauty, electronics, and home categories.

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“For shoppers, discovering their favorite brands and products is easier than ever while allowing our retailers to tell their story to the region’s most powerful shopping community,” said Hosam Arab, CEO and co-founder of Tabby.

News

Flowwow Reveals AI-Powered Rebrand, Blending Tech With Emotion

The new look includes a redesigned logo, AI-driven visuals, and upgraded packaging, reflecting aims for further expansion.

Published

17 hours ago

October 17, 2024

Nour Nasir

flowwow reveals ai-powered rebrand blending tech with emotion

Flowwow, a UAE-based gifting marketplace that partners with local shops in more than 30 countries, has introduced a refreshed brand identity, built by merging artificial intelligence with human creativity. The rebranding includes a redesigned logo, AI-driven visuals, and upgraded packaging, reflecting the company’s evolving position in the gifting sector.

Flowwow’s CEO and Co-founder, Slava Bogdan, explained: “From our roots as a flower delivery service, Flowwow has evolved into a marketplace for gifts and emotions in over 30 countries. [Our] strategic vision has become the cornerstone of our rebranding. Flowwow remains the platform that blends the best of both worlds: the personal touch of local entrepreneurs and the convenience of cutting-edge technology. We’ve redefined the gifting experience, making it effortless, enjoyable, and truly personal”.

flowwow rebrand design

The company has utilized AI to break away from conventional design limitations, resulting in a more dynamic and engaging brand presence. By leveraging Midjourney’s neural networks, Flowwow generated thousands of images to assist designers in ideating the new identity, accelerating the creative process by up to 20%.

As part of its rebranding, Flowwow aims to expand into a full-service global gifting platform, offering both innovation and convenience. Recognizing the potential of e-gifting in the MENA region, Flowwow is planning to onboard additional local vendors while expanding product lines to over 25 categories to suit regional preferences, including pastries, indoor plants, fragrances, hamper boxes, and home decor.

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The company is also committed to supporting local businesses, working with SMEs to drive economic growth in the MENA region’s burgeoning e-commerce sector. Research indicates that the UAE’s gifting market is expected to grow at a CAGR of 14.7% through 2029, while the overall e-commerce market will rise by 8.63% annually, reaching $10.56 billion by the same year.

Flowwow aims to capitalize on this growth by expanding further into the MENA region and further afield by 2024-2025.