News

AI In The Music Industry: A Blessing Or A Curse?

Emdee Jabr, Senior Music Producer at Anghami believes the technology can improve workflows, but cautions the replacement of human creativity.

Published

5 months ago

March 13, 2024

Nour Nasir

ai in the music industry a blessing or a curse

During Riyadh’s recent XP Music Futures conference, delegates and industry thought leaders delved into some fascinating discussions surrounding the future of music production. Of particular interest was the topic of artificial intelligence and how AI tools could be integrated into the creative process of music production in new and innovative ways.

One notable attendee of XP Music Futures was Emdee Jabr, Senior Music Producer at Anghami. The industry professional has over a decade of experience and recently shared his thoughts on the emergence of artificial intelligence technology within the music industry.

Emdee believes that although AI can offer unique possibilities for musicians and producers, such as automated composition and intelligent sound processing, it lacks emotional depth. However, the Anghami producer does acknowledge that AI can significantly accelerate production workflows.

“[AI can help by] automating tasks, improving efficiency, and providing data-driven insights. However, it faces challenges in replicating human creativity, making it crucial to strike a balance between automation and human intuition to achieve a successful and innovative outcome”.

Although it’s clear that AI can work as a powerful production assistant, it seems to Emdee and other professionals that its full integration into the creative process is still very much a work in progress. The technology also raises several legitimate concerns.

Also Read: Best Music Streaming Services In The Middle East

“On the negative side of AI, concerns arise regarding job displacement, potential homogenization of artistic expression, and the risk of over-reliance on technology, potentially diluting the human touch and intuition in art. The key is finding a balance that maximizes the benefits while preserving the unique aspects of human creativity”.

As a music producer, it’s clear that Emdee Jabr sees AI as a tool still in its beginning stages. The producer is keen to emphasize the importance of utilizing human creativity and using AI for inspiration rather than entirely replacing songwriters, musicians, and producers.

News

Mamo Completes $3.4M Funding Round To Enhance Fintech Services

The startup will use the influx of cash to expand into Saudi Arabia and across the wider GCC while improving its product offering.

Published

2 days ago

July 25, 2024

Nour Nasir

Mamo

UAE-based fintech Mamo has announced the completion of a $3.4 million funding round that will help the startup extend its market presence and improve its product offering. Investors included 4DX Ventures, the Dubai Future District Fund and Cyfr Capital.

Mamo’s platform offers “payment collection, corporate cards and expense management” to help small and medium-sized businesses consolidate and streamline their operations. With the latest influx of capital, Mamo will further develop its comprehensive suite of services and begin testing its product lines in Saudi Arabia, further extending its footprint across the GCC.

Imad Gharazeddine, co-founder and CEO of Mamo, stated: “We’ve been in the market for a while now and are incredibly proud of what our team has achieved. The holistic and expansive nature of our product offering has helped us continue to grow sustainably. This additional funding will allow us to reach our medium-term goals even faster. The support from new and existing investors is a testament to our strong expertise and the ability to deliver on our customer promise”.

Daniel Marlo, General Partner of lead investor 4DX Ventures, added: “We have immense trust in Imad’s vision, leadership and Mamo’s innovative approach to provide a user-friendly and comprehensive financial solution for SMEs that makes financial management more accessible and efficient. We are proud to partner with them and support their mission”.

Also Read: A Guide To Digital Payment Methods In The Middle East

Amer Fatayer, Managing Director of Dubai Future District Fund’s investment team, also commented: “Mamo’s localized product lines serve as an infrastructure for SME payments and spend management in UAE, a segment that is underserved by the country’s current banking infrastructure. The team has taken a product-first approach to consolidating SMEs’ financial journeys and building a fintech solution deeply embedded in a business’s core operations”.

To date, Mamo has raised around $13 million in investment funding and now boasts a team of 30 people. The company’s intuitive financial services platform has allowed over 1,000 businesses to consolidate their financial operations and significantly reduce payment fees.