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Botim Launches MENA’s First-Ever “Send Now, Pay Later” Service
The new feature offered via the Botim Ultra App allows users to make instant transfers internationally while deferring payments.
Abu Dhabi-based tech group Astra Tech has launched a first-of-its-kind “Send Now, Pay Later” (SNPL) service in the UAE via its Botim Ultra App. The new feature lets users instantly send funds internationally while deferring payments, making Botim the first fintech provider in the MENA region to offer this kind of solution.
Astra Tech’s fintech ecosystem has seen a huge increase in transaction volumes quarter-on-quarter, and the new SNPL feature follows the success of the company’s expanded remittance services in 2023.

Expatriates form a significant portion of the UAE’s workforce. SNPL offers these residents, in particular, enhanced financial flexibility to send money overseas and pay later in manageable installments. In the first five months of 2023 alone, Dh6.74 trillion was processed by Botim in remittances from the UAE, highlighting the importance of the service.
Abdallah Abu Sheikh, Founder of Astra Tech and CEO of Botim, commented: “The launch of ‘Send Now, Pay Later’ marks a pivotal moment for Botim and Astra Tech. By leveraging advanced credit infrastructure, we’re offering users a faster, more accessible way to send remittances. This service gives millions of users the flexibility to manage their financial obligations more effectively while continuing to support their families abroad.”
Also Read: A Guide To Digital Payment Methods In The Middle East
The launch of Botim Ultra’s SNPL service aligns with Astra Tech’s mission to expand financial inclusion across the MENA region. The fintech startup has already acquired a Finance Company License through Quantix, a financial service provider licensed by the Central Bank of the UAE. Quantix provides various credit solutions, including SNPL and Buy Now, Pay Later (BNPL).
Ahead of the official rollout of SNPL services, Botim will open pre-registration to its more than 9 million users, allowing early adopters to benefit from instant remittance transfers with flexible payment terms.
News
Instagram Now Lets You Tune Its Algorithm, But There’s One Big Catch
The new controls promise users “agency” over their feed, but asking to see more from accounts you actually follow returns an error.
Instagram has expanded its algorithm personalization feature to the main feed, letting users specify which topics they want surfaced more or less often in recommendations.
Instagram chief Adam Mosseri framed the change as a matter of user control. “I believe it’s in our best interest as a business to empower people to shape Instagram into something that works for them, and that people should be able to have a meaningful amount of agency over the products they spend so much time in,” he wrote on Threads.
Though it turns out that agency has limits. The controls only accept interest-based topics, such as “rescue dogs” or “parenting humor”. Requesting “posts from people I follow” returns no results, which is obviously a sore point for creators whose posts rarely reach their own audiences. Mosseri conceded the tension: “Who you follow used to be a meaningful tool people had for shaping their own experience, and as recommendations took over the main feed that tool quietly stopped working”.
Also Read: How To Find & Cancel Pending Instagram Requests
Instagram credits large language models for making its algorithms legible enough to personalize, and says it is “actively working on supporting requests for people, different moods or vibes, content types, and more” – potentially leading to a fully “bespoke” version of the app.
