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Coursera Report Shows Surge In UAE Interest In AI Upskilling

The Emirates lead the Middle East and North Africa for skill proficiency and come second globally for business.

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coursera report shows surge in uae interest in ai upskilling

Applications for generative artificial intelligence (GenAI) courses in the UAE have rocketed by over 1,100% during the past year, according to Coursera’s Global Skills Report 2024.

The enrolment rate easily surpassed the MENA region’s already impressive 861% year-on-year growth and the worldwide rate of 1,060%, signifying an increase in interest from UAE learners in AI and machine learning skill sets.

“Compared to other markets, the UAE has a higher number of expats, so the workforce structure may be more inclined to adopt technology-related or technology-impacted roles,” said Nikolaz Foucaud, Coursera’s managing director for Europe, the Middle East, and Africa.

According to Coursera, the Emirates is now a leader in AI education, ranking third globally in the GenAI sector behind the USA and China. During the first quarter of 2024, over 1 million UAE users were active on the platform, with a median age of 35.

The MENA region is set to become a key player in digital transformation and trade, according to the report, as significant investments continue to be made in technology infrastructure and logistics. However, there is still a pressing need to boost technology skills proficiency, which currently sits at around 40%.

Also Read: The Most AI-Proof Career Opportunities In The Middle East

“When you speak to employers, they emphasize skills that AI disruption cannot easily replace or enhance in the short term – social skills, human skills, interpersonal skills, the ability to collaborate, lead teams, and communicate effectively, including public speaking,” Coursera’s Foucaud added.

Coursera’s report also highlights the importance of career-focused, accessible skill development, along with initiatives to further gender inclusivity in the online learning sector. Women in the UAE currently comprise 33% of Coursera learners, with 27% studying science, technology, engineering, and mathematics (STEM) subjects.

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Yabi Introduces AI Financial Coach For Smarter Money Moves

The app provides real-time, personalized financial guidance, helping UAE residents manage money smarter, reduce debt, and build wealth effortlessly.

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yabi introduces ai financial coach for smarter money moves
Yabi

Imagine having 24/7 access to an expert financial advisor — someone who understands your spending habits, helps you save more effectively, and offers guidance for every financial decision. That’s the vision behind Yabi’s revamped platform, an AI-driven finance app designed to transform personal finance management in the UAE.

Unlike traditional budgeting tools, Yabi acts as an always-available AI advisor, analyzing your unique spending patterns and offering real-time, tailored financial advice. Whether you’re making everyday purchases, planning a big trip, or saving for a major milestone, Yabi keeps you on track and helps you make informed financial choices.

Rakhil Fernando, CEO of Yabi, explains the mission behind the platform: “Financial literacy is not optional — it’s essential. But most financial tools today feel outdated and overly complex. Yabi is here to change that by offering AI-powered financial coaching that’s smart, simple, and accessible to everyone in the UAE”.

Here are some of the updated app’s new features:

  • AI-Powered Financial Coach: A 24/7 digital advisor providing real-time financial guidance based on your spending habits and available in multiple languages.
  • Live Insights: Connect your bank accounts for a detailed breakdown of your expenses.
  • Tailored Budgeting: Yabi creates a budget that fits with your actual spending habits rather than generic financial advice.
  • Interactive Financial Education: Learn the essentials of saving, investing, and credit management through engaging content integrated into the AI experience.
  • Automated Expense Tracking: Receive instant alerts on overspending, identify hidden charges, and cut unnecessary subscriptions with ease.
  • Credit Score & Financial Health Monitoring: Get free credit score checks and AI-driven recommendations to enhance your financial standing.

Also Read: A Guide To Digital Payment Methods In The Middle East

Finally, Yabi is also gearing up to introduce its own debit card and a suite of financial products, making it easier to save, spend, and invest within a single platform.

Want to try Yabi for yourself? You can download the app on the Apple App Store and Google Play Store.

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