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Coursera Report Shows Surge In UAE Interest In AI Upskilling

The Emirates lead the Middle East and North Africa for skill proficiency and come second globally for business.

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coursera report shows surge in uae interest in ai upskilling

Applications for generative artificial intelligence (GenAI) courses in the UAE have rocketed by over 1,100% during the past year, according to Coursera’s Global Skills Report 2024.

The enrolment rate easily surpassed the MENA region’s already impressive 861% year-on-year growth and the worldwide rate of 1,060%, signifying an increase in interest from UAE learners in AI and machine learning skill sets.

“Compared to other markets, the UAE has a higher number of expats, so the workforce structure may be more inclined to adopt technology-related or technology-impacted roles,” said Nikolaz Foucaud, Coursera’s managing director for Europe, the Middle East, and Africa.

According to Coursera, the Emirates is now a leader in AI education, ranking third globally in the GenAI sector behind the USA and China. During the first quarter of 2024, over 1 million UAE users were active on the platform, with a median age of 35.

The MENA region is set to become a key player in digital transformation and trade, according to the report, as significant investments continue to be made in technology infrastructure and logistics. However, there is still a pressing need to boost technology skills proficiency, which currently sits at around 40%.

Also Read: The Most AI-Proof Career Opportunities In The Middle East

“When you speak to employers, they emphasize skills that AI disruption cannot easily replace or enhance in the short term – social skills, human skills, interpersonal skills, the ability to collaborate, lead teams, and communicate effectively, including public speaking,” Coursera’s Foucaud added.

Coursera’s report also highlights the importance of career-focused, accessible skill development, along with initiatives to further gender inclusivity in the online learning sector. Women in the UAE currently comprise 33% of Coursera learners, with 27% studying science, technology, engineering, and mathematics (STEM) subjects.

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1,000 Drones Light The Dubai Sky For AC Milan Celebration

Cyberdrone’s groundbreaking display marked 125 years of AC Milan football club and the 1st-year anniversary of Casa Milan Dubai.

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Cyberdrone, a leading UAV display company based in Dubai, put on a breathtaking drone light show on Monday to honor two significant football milestones: AC Milan’s 125th anniversary and the one-year anniversary of Casa Milan Dubai.

The spectacle involved 1,000 drones working in perfect harmony to project AC Milan’s iconic imagery against the city’s night sky. Highlights included the UAVs synchronizing to form the club’s iconic crest, the signature red and black jersey, and a special emblem marking its 125th year. The intricate performance demanded meticulous planning, not just in terms of choreography, but also in dealing with the necessary permits and logistics.

cyberdrone ac milan dubai

“Our goal was to spotlight AC Milan’s legacy through a stunning visual narrative,” explained Mohamed Munjed Abdulla, Director of Sales at Cyberdrone. “We celebrated the club’s history, its Dubai milestone, and the universal love for football. The show also enhanced AC Milan’s regional presence, growing its fanbase through a cutting-edge, memorable experience. Drone shows are unparalleled in leaving lasting impressions, making them perfect for driving partnerships and growth”.

Also Read: Joby Begins Construction Of Dubai’s First Vertiport For Air Taxis

Greta Nardeschi, AC Milan’s Regional Director for MENA, echoed the sentiment, adding: “Collaborating with Cyberdrone for this 1,000-drone performance allowed us to connect with our fans in innovative ways. It gave us a unique opportunity to surprise and inspire audiences while elevating our Club’s visibility and that of our partners. Cyberdrone truly helped us take AC Milan to new heights”.

This groundbreaking drone display sets a new benchmark for the Middle East’s sports sector, which already contributes around $2.4 billion annually to Dubai’s GDP alone. Sporting events also generate $1.76 billion in revenues across the region, while the MENA’s entertainment sector, valued at $41.13 billion, is growing at 9.41% annually, driven by rapid technological advancements.

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