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Coursera Report Shows Surge In UAE Interest In AI Upskilling
The Emirates lead the Middle East and North Africa for skill proficiency and come second globally for business.
Applications for generative artificial intelligence (GenAI) courses in the UAE have rocketed by over 1,100% during the past year, according to Coursera’s Global Skills Report 2024.
The enrolment rate easily surpassed the MENA region’s already impressive 861% year-on-year growth and the worldwide rate of 1,060%, signifying an increase in interest from UAE learners in AI and machine learning skill sets.
“Compared to other markets, the UAE has a higher number of expats, so the workforce structure may be more inclined to adopt technology-related or technology-impacted roles,” said Nikolaz Foucaud, Coursera’s managing director for Europe, the Middle East, and Africa.
According to Coursera, the Emirates is now a leader in AI education, ranking third globally in the GenAI sector behind the USA and China. During the first quarter of 2024, over 1 million UAE users were active on the platform, with a median age of 35.
The MENA region is set to become a key player in digital transformation and trade, according to the report, as significant investments continue to be made in technology infrastructure and logistics. However, there is still a pressing need to boost technology skills proficiency, which currently sits at around 40%.
Also Read: The Most AI-Proof Career Opportunities In The Middle East
“When you speak to employers, they emphasize skills that AI disruption cannot easily replace or enhance in the short term – social skills, human skills, interpersonal skills, the ability to collaborate, lead teams, and communicate effectively, including public speaking,” Coursera’s Foucaud added.
Coursera’s report also highlights the importance of career-focused, accessible skill development, along with initiatives to further gender inclusivity in the online learning sector. Women in the UAE currently comprise 33% of Coursera learners, with 27% studying science, technology, engineering, and mathematics (STEM) subjects.
News
Google Releases Veo 2 AI Video Tool To MENA Users
The state-of-the-art video generation model is now available in Gemini, offering realistic AI-generated videos with better physics, motion, and detail.
Starting today, users of Gemini Advanced in the MENA region — and globally — can tap into Veo 2, Google’s next-generation video model.
Originally unveiled in 2024, Veo 2 has now been fully integrated into Gemini, supporting multiple languages including Arabic and English. The rollout now brings Google’s most advanced video AI directly into the hands of everyday users.
Veo 2 builds on the foundations of its predecessor with a more sophisticated understanding of the physical world. It’s designed to produce high-fidelity video content with cinematic detail, realistic motion, and greater visual consistency across a wide range of subjects and styles. Whether recreating natural landscapes, human interactions, or stylized environments, the model is capable of interpreting and translating written prompts into eight-second 720p videos that feel almost handcrafted.
Users can generate content directly through the Gemini platform — either via the web or mobile apps. The experience is pretty straightforward: users enter a text-based prompt, and Veo 2 returns a video in 16:9 landscape format, delivered as an MP4 file. These aren’t just generic clips — they can reflect creative, abstract, or highly specific scenarios, making the tool especially useful for content creators, marketers, or anyone experimenting with visual storytelling.
Also Read: Getting Started With Google Gemini: A Beginner’s Guide
To ensure transparency, each video is embedded with SynthID — a digital watermark developed by Google’s DeepMind. The watermark is invisible to the human eye but persists across editing, compression, and sharing. It identifies the video as AI-generated, addressing concerns around misinformation and media authenticity.
While Veo 2 is still in its early phases of public rollout, the technology is part of a broader push by Google to democratize advanced AI tools. With text-to-image, code generation, and now video creation integrated into Gemini, Google is positioning the platform as a full-spectrum creative assistant.
Access to Veo 2 starts today and will continue expanding in the coming weeks. Interested users can try it out at gemini.google.com or through the Gemini app on Android and iOS.
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