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European And UK Startups To Dominate Expand North Star 2024
The October event in Dubai will feature the largest-ever European and UK startup presence, including 400+ companies and 30% of all investors.
The world’s largest startup event, Expand North Star, is set to return from October 13-16, 2024, at Dubai Harbour. This year, more than 400 startups from Europe and the UK will attend the exhibition — the largest presence yet from the region. In total, over 2,000 startups will showcase their innovations at the ninth edition of this standout 4-day event.
Organized by the Dubai World Trade Centre and hosted by Dubai Chambers, Expand North Star forms part of GITEX GLOBAL — the largest tech event worldwide. The exhibiting startups will present solutions in diverse fields such as Agritech, AI, Climate Tech, Fintech, Health Tech, and more. Germany will lead the new country pavilions with 40 startups making their debut, followed by countries including Ireland, Poland, Latvia, Austria, and Portugal.

Among the returning countries is the United Kingdom, whose participation has doubled to 50 startups compared to 2023. Other key countries represented include France, Italy, and Turkey. Omar Hassan, Managing Director of Global Growth Hub in the UK, said: “We are thrilled to have the fastest-growing technology companies joining this year’s delegation, spanning across FinTech, AI, Sustainability and EdTech”.
Hassan also highlighted that “Expand North Star provides UK tech with a great path and connectivity both into local markets in the region and beyond, particularly in Asia and Africa. The delegation is ready to explore expansion into the UAE, and that will be the biggest takeaway for many participants”.
Investors & Unicorns Explore New Opportunities At Expand North Star
European startups saw a surge in funding in Q2 2024, with a 31% rise to nearly $16 billion, marking a 17% year-on-year growth, according to Crunchbase. At Expand North Star, around 30% of the 1,200 investors attending will be from Europe, offering tremendous startup opportunities.
Among the notable investors are SpeedInvest, one of Europe’s most active early-stage investors, and H Tree Capital, a UK biotech fund. Investors will participate in a series of panels, meetings, and the Supernova Challenge, the largest pitch competition in the world, offering a $200,000 cash prize.
Additionally, the event will connect attendees with over 65 global unicorns, including Volocopter, BitPanda, and Climeworks, who will showcase innovative solutions and discuss industry trends on the main stage.
News
ESET Bets On Specialized Security AI At 0.5% The Training Cost
ESET says NeoCortex can estimate an attacker’s next move, with a kill switch and human oversight built in to keep it from going rogue.
A sign-in anomaly, a suspicious process launch and an unusual connection may look harmless alone. Together, they can describe an intrusion that is hard for security to teams to piece together.
To solve that problem, ESET announced ESET NeoCortex on November 4, 2026: a specialized foundational AI model for cybersecurity. It powers ESET LiveCortex, available within the ESET PROTECT Platform, which connects fragmented security signals and turns them into actionable incidents.
Filtering is the main selling point, with LiveCortex processing billions of raw telemetry events daily, and just 0.00111% of them contributing to incidents presented to customers. The aim is less alert fatigue and more analyst time spent on threats that matter.
NeoCortex is built on world-model architecture, learning how digital environments behave and how events relate. ESET says that lets it reconstruct missing incident context, recognize similar past cases and estimate an attacker’s likely next step – what the company calls “minus-one-day defense,” a chance to intervene before the next stage unfolds. ESET points to Black October, the week leading up to October 25, 2026, when critical security issues affecting PHP, Linux, GitLab and other key systems demanded rapid, prioritized responses, as the kind of moment where that context matters.
ESET’s internal research also suggests a specialized model like NeoCortex can be trained at up to 200 times lower cost than a large general reasoning model, while delivering more accurate, defense-focused results. The company credits optimized training, a focus on cybersecurity vocabulary, lower computing requirements and privately owned hardware.
Also Read: Dubai Says Its Deepfake Detector Needs Just 7 Seconds Of Video
“AI is accelerating both cyberattacks and cyberdefenses. With ESET NeoCortex, we are applying our AI investment to develop specialized foundational cybersecurity intelligence that remains under our control and strengthens, rather than replaces, human expertise,” said Juraj Malcho, Chief Technology Officer at ESET.
As part of the design, NeoCortex forms part of a layered architecture combining specialized models, deterministic controls, correlation logic, validation, auditability and expert human oversight. Safeguards include restricted sandboxes, read-only tools, continuous monitoring, defined usage and token limits, a kill switch and human oversight of critical response decisions. The model is also developed and self-hosted on ESET’s own infrastructure, which the company says reduces exposure to shifts among third-party AI providers, including commercial and geopolitical ones.
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