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IDC To Explore Future Of Saudi Digital Economy At CIO Summit
The event will take place at the Fairmont Riyadh on September 13-14 and bring together IT and telecom leaders, digital pioneers, and industry thought leaders.
Spurred by an influx of foreign investment and a $7 trillion development plan for Saudi Arabia’s giga projects, ICT spending in the Kingdom is set to top $34.5 billion this year. The government sector will be the country’s largest IT spender in 2023, with the budget for AI, IoT, cybersecurity, and data analytics exceeding $574 million.
These issues will sit at the heart of this year’s IDC Saudi Arabia CIO Summit, taking place at the Fairmont Riyadh on September 13-14. Under the theme of “Enabling the Digital Economy’s Leaders”, the event will bring together IT and telecom leaders, digital pioneers, regulators, and industry thought leaders. A panel of expert speakers will discuss the current state of the Saudi digital economy, assessing its impact on citizens, customers, and employees while outlining best practices and strategies to drive future success.
“To harness the full potential and widespread benefits of the digital economy, governments and businesses must implement strategies to measure and cultivate it,” said Jyoti Lalchandani, IDC’s group vice president and regional managing director for the Middle East, Turkey, and Africa. “Creating regulatory environments and nurturing talent will be critical to success. Today, technology plays an ever-increasing role in enabling, measuring, and reporting on sustainability initiatives and diversity and inclusion drives, with government and business leaders prioritizing these issues on their digital agendas”.
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IDC chief research officer, Meredith Whalen, will open the summit with a keynote titled “Strategies for the CIO and Enterprise Innovation”, where she will highlight IDC’s latest research on the move toward industry ecosystem innovation and tech decentralization.
“CIOs are no longer just technology leaders,” says Whalen. “They are strategic partners who have a critical role to play in driving enterprise-wide growth, and it is important that they fully understand what needs to be done now and in the future to create an environment for long-term sustainable innovation. The IDC Saudi Arabia CIO Summit is the perfect place for CIOs to learn from their peers, network with industry leaders, and get the insights they need to succeed in the digital age”.
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Nano Banana 2 Arrives In MENA For Google Gemini Users
Google brings its latest image model to Gemini and Search, adding 4K output and tighter text control for regional users.
Google has opened access to Nano Banana 2 across the Middle East and North Africa, pushing its newest image model into everyday tools rather than keeping it inside the exclusive (and expensive) Pro tier.
The rollout spans the Google Gemini desktop and mobile apps, and extends to Google Search through Lens and AI Mode. Developers can also test it in preview via AI Studio and the Gemini API.
Nano Banana 2 runs on Gemini Flash, Google’s fast inference layer. The focus is speed, but also control. Users can export visuals from 512px up to 4K, adjusting aspect ratios for everything from vertical social posts to widescreen displays.
The model maintains character likeness across up to five figures and preserves fidelity for as many as 14 objects within a single workflow. This enables visual continuity across scenes, iterations, or edits — supporting projects like short films, storyboards, and multi-scene narratives. Text rendering has also been improved, delivering legible typography in mockups and greeting cards, with built-in translation and localization directly within images.
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Under the hood, the system taps Gemini’s broader knowledge base and pulls in real-time information and imagery from web search to render specific subjects more accurately. Lighting and fine detail have been upgraded, without slowing output.
By embedding the model inside Gemini and Search, Google is normalizing advanced image generation for a mass audience. In MENA, where startups and marketing teams are leaning heavily on AI to scale content across languages and borders, that shift lands at a practical moment.
The move also folds creative tooling deeper into search itself, so that image generation is no longer a separate workflow. It now sits right next to the query box.
