News

Instagram Adds New Digital Message Board Feature For Creators

The addition is known as Broadcast Channels and will function as a one-way messaging tool.

Published

2 years ago

February 17, 2023

Nour Nasir

Instagram

Yesterday, Instagram users received an unusual notification from Mark Zuckerberg himself. The random invitation from the head of Meta heralded the arrival of a new feature, urging users to “join their broadcast channel: Meta Channel.”

The new addition, known as Broadcast Channels, is a “public, one-to-many messaging tool for creators to engage with their followers directly.”

instagram broadcast channels

In essence, Instagram creators can message all their followers simultaneously in the form of a one-way group chat. Followers can react to broadcasts and participate in polls but can’t write back directly. Finally, Broadcast Channels can be muted at any time or notifications turned off entirely.

Meta is currently testing the new feature on 14 celebrity and influencer accounts, including Olympian Chloe Kim, skier Mikaela Shiffrin, and gamers Valkyrae and FaZe Rug. The Zuckerberg-led company will also be bringing the tool to both Messenger and Facebook over the coming months, as well as adding extra features such as question prompts.

News

1,000 Drones Light The Dubai Sky For AC Milan Celebration

Cyberdrone’s groundbreaking display marked 125 years of AC Milan football club and the 1st-year anniversary of Casa Milan Dubai.

Published

3 days ago

November 21, 2024

Nour Nasir

Cyberdrone, a leading UAV display company based in Dubai, put on a breathtaking drone light show on Monday to honor two significant football milestones: AC Milan’s 125th anniversary and the one-year anniversary of Casa Milan Dubai.

The spectacle involved 1,000 drones working in perfect harmony to project AC Milan’s iconic imagery against the city’s night sky. Highlights included the UAVs synchronizing to form the club’s iconic crest, the signature red and black jersey, and a special emblem marking its 125th year. The intricate performance demanded meticulous planning, not just in terms of choreography, but also in dealing with the necessary permits and logistics.

cyberdrone ac milan dubai

“Our goal was to spotlight AC Milan’s legacy through a stunning visual narrative,” explained Mohamed Munjed Abdulla, Director of Sales at Cyberdrone. “We celebrated the club’s history, its Dubai milestone, and the universal love for football. The show also enhanced AC Milan’s regional presence, growing its fanbase through a cutting-edge, memorable experience. Drone shows are unparalleled in leaving lasting impressions, making them perfect for driving partnerships and growth”.

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Greta Nardeschi, AC Milan’s Regional Director for MENA, echoed the sentiment, adding: “Collaborating with Cyberdrone for this 1,000-drone performance allowed us to connect with our fans in innovative ways. It gave us a unique opportunity to surprise and inspire audiences while elevating our Club’s visibility and that of our partners. Cyberdrone truly helped us take AC Milan to new heights”.

This groundbreaking drone display sets a new benchmark for the Middle East’s sports sector, which already contributes around $2.4 billion annually to Dubai’s GDP alone. Sporting events also generate $1.76 billion in revenues across the region, while the MENA’s entertainment sector, valued at $41.13 billion, is growing at 9.41% annually, driven by rapid technological advancements.