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Uber To Add Blade Air Taxi Bookings Through Its App
Joby Aviation will integrate Blade’s air mobility service into the Uber app from 2026, linking airports and cities with quiet, zero-emission electric aircraft.
Electric air taxi firm Joby Aviation and Uber will begin integrating Blade’s urban air mobility services into the Uber app as early as 2026, following Joby’s acquisition of Blade’s passenger business this summer.
Blade carried more than 50,000 passengers in 2024 across New York and Southern Europe, linking high-demand routes such as Newark, JFK, Manhattan and the Hamptons. Once folded into Uber, Blade flights will be bookable alongside ground rides, giving users faster, seamless connections in congested cities.
Joby and Uber have been partners in advanced air mobility since 2019, with Joby acquiring Uber’s Elevate division in 2021. That deal gave Joby tools for market modelling and multimodal integration. The Blade acquisition extends that partnership by adding a ready-made network of landing sites and passenger lounges.
Joby’s electric aircraft, designed to carry four passengers and a pilot at speeds up to 200 mph, promises an acoustic footprint far quieter than helicopters and aims to launch in cities including Dubai, New York, Los Angeles, the UK and Japan.
JoeBen Bevirt, founder and CEO of Joby pitched the integration as both a practical step and a long-term signal: “We’re excited to introduce Uber customers to the magic of seamless urban air travel. Integrating Blade into the Uber app is the natural next step in our global partnership with Uber and will lay the foundation for the introduction of our quiet, zero-emissions aircraft in the years ahead. Together with Uber’s global platform and Blade’s proven network, we’re setting the stage for a new era of air travel worldwide”.
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Andrew Macdonald, president and COO of Uber, added: “By harnessing the scale of the Uber platform and partnering with Joby, the industry leader in advanced air mobility, we’re excited to bring our customers the next generation of travel”.
For Uber, adding air mobility is less about novelty than keeping users inside its platform for every leg of a journey.
News
Nano Banana 2 Arrives In MENA For Google Gemini Users
Google brings its latest image model to Gemini and Search, adding 4K output and tighter text control for regional users.
Google has opened access to Nano Banana 2 across the Middle East and North Africa, pushing its newest image model into everyday tools rather than keeping it inside the exclusive (and expensive) Pro tier.
The rollout spans the Google Gemini desktop and mobile apps, and extends to Google Search through Lens and AI Mode. Developers can also test it in preview via AI Studio and the Gemini API.
Nano Banana 2 runs on Gemini Flash, Google’s fast inference layer. The focus is speed, but also control. Users can export visuals from 512px up to 4K, adjusting aspect ratios for everything from vertical social posts to widescreen displays.
The model maintains character likeness across up to five figures and preserves fidelity for as many as 14 objects within a single workflow. This enables visual continuity across scenes, iterations, or edits — supporting projects like short films, storyboards, and multi-scene narratives. Text rendering has also been improved, delivering legible typography in mockups and greeting cards, with built-in translation and localization directly within images.
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Under the hood, the system taps Gemini’s broader knowledge base and pulls in real-time information and imagery from web search to render specific subjects more accurately. Lighting and fine detail have been upgraded, without slowing output.
By embedding the model inside Gemini and Search, Google is normalizing advanced image generation for a mass audience. In MENA, where startups and marketing teams are leaning heavily on AI to scale content across languages and borders, that shift lands at a practical moment.
The move also folds creative tooling deeper into search itself, so that image generation is no longer a separate workflow. It now sits right next to the query box.
