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Digital Tech Will Help Saudi Arabia Host 30 Million Pilgrims By 2030
For the last two decades, the Hajj pilgrimage has been typically attended by 2 to 3 millions of pilgrims.
This year’s Hajj pilgrimage was open to 1 million pilgrims from Saudi Arabia. By 2030, Saudi Arabia would like to host as many as 30 million pilgrims. To make this ambitious goal possible, the Kingdom is betting on digital technology.
One tech initiative that was launched by the Saudi Ministry of Hajj and Umrah earlier this year is Hajj Smart ID, a smart ID card with barcodes containing pilgrim’s personal information and documentation. The card frees pilgrims from having to carry official documents, and it also helps guide pilgrims to their residences, among other things.
Last year, Saudi Data and Artificial Intelligence Authority (SDAIA) and Doyof Al Rahman Program (DARP) launched the Pilgrim’s Smart Bracelet (NUSK) project. The bracelet is intended to help organizers track pilgrim’s health information and vaccination records.
Tech initiatives like Hajj Smart ID and the smart bracelet project are guided by the Pilgrim Experience Program, a core component of Saudi Vision 2030. The program strives to give as many Muslims as possible the opportunity to perform Hajj and Umrah to the fullest extent while working on enhancing their experience.
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“These technological solutions can help attract more Muslims to the two holy mosques, ultimately achieving the Kingdom’s goals in the Saudi Vision 2030 to welcome millions of pilgrims and help them with high-quality services and enrich their experience in the kingdom,” said Amr Al-Madah, Deputy Minister of Hajj and Umrah.
For the last two decades, the Hajj pilgrimage has been typically attended by 2 to 3 millions of pilgrims. The last three years were exceptions caused by the COVID-19 pandemic, with the year 2020 seeing a record low attendance of just 1,000 pilgrims. It will be interesting to see how this new digital technology will be able to effectively handle almost 30x the amount of pilgrims by the end of the decade.
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1,000 Drones Light The Dubai Sky For AC Milan Celebration
Cyberdrone’s groundbreaking display marked 125 years of AC Milan football club and the 1st-year anniversary of Casa Milan Dubai.
Cyberdrone, a leading UAV display company based in Dubai, put on a breathtaking drone light show on Monday to honor two significant football milestones: AC Milan’s 125th anniversary and the one-year anniversary of Casa Milan Dubai.
The spectacle involved 1,000 drones working in perfect harmony to project AC Milan’s iconic imagery against the city’s night sky. Highlights included the UAVs synchronizing to form the club’s iconic crest, the signature red and black jersey, and a special emblem marking its 125th year. The intricate performance demanded meticulous planning, not just in terms of choreography, but also in dealing with the necessary permits and logistics.
“Our goal was to spotlight AC Milan’s legacy through a stunning visual narrative,” explained Mohamed Munjed Abdulla, Director of Sales at Cyberdrone. “We celebrated the club’s history, its Dubai milestone, and the universal love for football. The show also enhanced AC Milan’s regional presence, growing its fanbase through a cutting-edge, memorable experience. Drone shows are unparalleled in leaving lasting impressions, making them perfect for driving partnerships and growth”.
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Greta Nardeschi, AC Milan’s Regional Director for MENA, echoed the sentiment, adding: “Collaborating with Cyberdrone for this 1,000-drone performance allowed us to connect with our fans in innovative ways. It gave us a unique opportunity to surprise and inspire audiences while elevating our Club’s visibility and that of our partners. Cyberdrone truly helped us take AC Milan to new heights”.
This groundbreaking drone display sets a new benchmark for the Middle East’s sports sector, which already contributes around $2.4 billion annually to Dubai’s GDP alone. Sporting events also generate $1.76 billion in revenues across the region, while the MENA’s entertainment sector, valued at $41.13 billion, is growing at 9.41% annually, driven by rapid technological advancements.
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