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Hotel Cloud Kitchen Startup Matbakhi Launches In Saudi Arabia

The platform will help Saudi Arabian hotels tap into a $4.71 billion online food delivery market as the Kingdom pursues ambitions of becoming a Top 10 tourist destination.

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hotel cloud kitchen startup matbakhi launches in saudi arabia
Matbakhi

Matbakhi, a food technology startup, has become the latest addition to Saudi Arabia’s booming catering sector after setting up a headquarters in Riyadh.

Matbakhi’s premise is simple yet innovative: The company helps hotels turn their unused kitchen spaces into revenue generators, upgrading their menus with fresh, creative offerings from young, up-and-coming local chefs. The idea is to give local talent a platform and help chefs build their brands, while simultaneously offering a delivery service to bring the meals to different neighborhoods.

“The way food is conceptualized, sourced, cooked, delivered, and consumed is evolving by the minute in line with the preferences of highly aware and increasingly knowledgeable consumers. Keeping these customers at the heart of everything we do, Matbakhi aims to make the food you want accessible and convenient to order, and ensure that it is delivered to your doorstep in minutes while you’re still looking forward to that taste and experience,” says Joe Frem, co-founder and CEO of Matbakhi.

Also Read: Egypt’s Tech Startup OneOrder Raises $3M In Funding

Matbakhi’s cloud kitchens are effectively a plug-and-play service for hotels. The company offers everything from procurement to staff, helping to raise the profile of local chefs while enhancing the revenue and marketing reach of the hotels hosting the service.

The company’s novel business model will create unique opportunities within Saudi Arabia’s buoyant hospitality sector, especially as the Kingdom plans to become a Top 10 global tourist destination by 2030.

With help from Matbakhi, the hotel food and beverage sector could be transformed entirely, blending seamlessly into the online food delivery market, which, according to a report from Innovius Research, is predicted to be worth a staggering $8.8 billion in value by 2028.

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UAE Prepares To Launch Two Satellites: Thuraya-2 And MBZ-SAT

HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum chaired the first meeting of the Supreme Space Council yesterday.

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2 days ago

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December 17, 2024

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uae prepares to launch two satellites thuraya-2 and mbz-sat

HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Deputy Prime Minister of the UAE, chaired the first meeting of the Supreme Space Council in Dubai on December 16, 2024. The session highlighted the UAE’s ambitious space plans and took stock of the sector’s economic progress.

The council emphasized the growing role of private companies in advancing space technologies, noting that their contributions are now equal to that of the public sector. Members also praised initiatives like the Space Economic Zones Programme, which are designed to fuel innovation and investment in the space industry.

Discussing the UAE’s space journey, HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum remarked, “The national space sector continues to grow and advance, and we take immense pride in the remarkable achievements we have accomplished over the years”.

Sheikh Hamdan also received updates on two upcoming satellite projects: Thuraya-2 and MBZ-SAT. Thuraya-2, developed by Space42, is slated for launch this December. Meanwhile, the MBZ-SAT, created by the Mohammed Bin Rashid Space Centre (MBRSC), will soon follow. MBRSC, a major driver of the UAE National Space Programme, continues to lead the nation’s space-related developments.

Space42 took the opportunity to showcase its advancements, including ongoing collaborations between public and private entities. The company also outlined strategies to promote innovation, boost revenue streams, and create new opportunities for growth in the sector.

Also Read: IBM Opens New Doha Office To Support Qatar’s Digital Growth

The UAE’s current projects build on a growing legacy of space exploration. Back in 2020, the nation made headlines with its Mars mission, successfully sending a probe into the planet’s orbit in 2021. This mission, which is now in its second phase as of June 2024, has been collecting critical data to develop a comprehensive diurnal image of Mars.

The UAE also ventured into lunar exploration with an unmanned mission aimed at studying untouched regions of the Moon’s surface. While the probe ultimately crashed during its landing attempt after communication was lost seconds before touchdown, the effort represented a significant step in the country’s exploration ambitions.

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