News
Callsign Predicts Widespread Fraud As We Approach 2023
Experts have made five predictions for the new year based on conversations with customers in the private and public sectors.
Digital trust and security experts, Callsign, have just released their predictions for 2023 in relation to fraud. The company has listed several emerging trends that will affect banks, telecommunication companies, social media, and eCommerce platforms. Here’s a summary of their top five predictions:
Dormant Account Takeovers Will Increase
Callsign’s first prediction is that dormant bank accounts — where consumers have not used a service for an extended period — will increasingly be utilized by fraudsters to launder illegal money.
Once a dormant account has been taken over, scammers will likely use deceptive social media adverts and phishing to trick unsuspecting members of the public into sending money.
Buy Now, Pay Later Fraud Will Rise
Buy now, pay later (BNPL) is already very popular in the Middle East, and will only continue to grow over the coming years. Unfortunately, the BNPL market isn’t yet as well regulated as other financial sectors, which can often mean neglected security protocols.
Callsign predicts that there will be a sharp rise in BNPL fraud in 2023, with businesses being exposed to various types of refund scams and more accounts will be opened using stolen or fake credentials.
Deep Fake Technology Will Become More Sophisticated
Although deep fake videos of celebrities make for interesting viewing, the technology does have a much darker side. Callsign reports that scammers are already using the technology to convince consumers to part with their cash, utilizing a mixture of visual identification and impersonation.
Fraud Will Enter The Metaverse
Web 3.0 is being heralded as a way to enable seamless connectivity across platforms and networks, with the potential to allow deeper collaborations and new opportunities for business and learning. As great as all of that sounds, the metaverse will undoubtedly suffer from many of the same issues currently plaguing the regular internet, including fake avatars, scams, and fraud.
Callsign thinks that 2023 will be the first year where widespread criminality makes its way onto Web 3.0, and depressingly, believes that “everything wrong from a security perspective with social platforms today will be considerably worse in the metaverse of tomorrow.”
A New Cycle Of Victims Will Emerge
According to Callsign’s Digital Trust report, Middle Eastern consumers tend to have higher levels of digital trust than those in other regions. That means that despite digital fraud being widespread for decades, 2023 will see a whole new segment of the global population falling victim to scams as greater numbers of people take their work, finance, and social lives online.
News
LUVED Is A New Curated Preloved Marketplace For The UAE
Sellers keep 100 percent of every sale and AI can build a listing in five seconds — though the app’s smartest tools are still coming.
Secondhand shopping has become mainstream in the UAE, but the experience is still scattered across resale sites, social media and informal group chats. LUVED, a mobile-first marketplace that launched in Dubai this month, is betting it can pull that activity into one place — and that the thing buyers and sellers actually want is not more inventory, but trust.
The app trades in what it calls circular luxury: preloved fashion and lifestyle pieces across men’s, women’s and children’s categories, bought, sold or given away peer to peer. Its main pitch is economics, with sellers keeping 100 percent of every sale under a zero-commission, fast payout model, while buyers are promised vetted pieces at lower prices.
Where LUVED is staking its reputation is verification. Sellers pass a KYC check, and items run through a two-layer authentication system powered by Entrupy that pairs instant AI screening with human expert review for high-value pieces. Authenticity certificates travel with each item, payments sit in escrow, and a buyer-protection package the company calls The Safety Net adds a 48-hour return window and dispute resolution. Door-to-door logistics removes the in-person meetups that make most resale deals awkward.
An in-app assistant called Luvbot — offering selling insights and demand-based recommendations — is soon to be introduced to the platform. Other features include autofill and dynamic pricing that lets users build a listing in as little as five seconds from three photos, plus a swipe-based feed, story-style drops and in-app chat in English and Arabic. Finally, a gifting layer, Luved & Gifted, lets users pass items to others inside the app rather than sell them.
Also Read: Logitech’s New Folding Mouse Is Designed For Work On The Go
“After moving to Dubai, I saw how difficult it was to sell or even give things away,” says founder and CEO Shaima Sibtain. The friction is real, and so is the competition. In resale, trust is won transaction by transaction — and that is the test LUVED has set itself.
The app is live on the App Store now, with Google Play to follow. The company also plans to expand across the region, which will be the real test for a marketplace staking everything on trust.
