News

WhatsApp Channels Has Started Rolling Out Across The MENA Region

The one-way broadcast tool allows account admins to send text, photos, videos, and stickers to followers, and create polls.

Published

1 year ago

September 14, 2023

Nour Nasir

whatsapp channels has started rolling out across the mena region

WhatsApp Channels is now being rolled out across the MENA region, with countries including Lebanon, Saudi Arabia, the UAE, Egypt, and Morocco soon to benefit from the broadcast service.

Soon, people across much of the Middle East and North Africa will benefit from private updates from their favorite celebrities, creators, artists, and sports teams without having to leave WhatsApp.

Moon Baz, Creator Partnerships Lead, Africa, Middle East, and Turkey at Meta, was excited to announce the update, “We’re starting to roll out WhatsApp Channels globally and adding thousands of new channels that people can follow in WhatsApp. We’re also welcoming some of your favorite celebrities, sports teams, artists, creators, and thought leaders that people can follow right within WhatsApp”.

According to Moon Baz, Channels allow admins to send one-way broadcasts via text, photos, videos, and stickers. Users can find Channels in a new WhatsApp tab labeled Updates, which is separate from their regular chats with friends, family, and communities.

WhatsApp users will be able to see recommended Channels based on popularity and region. Similar to regular chats, they will also be able to use emojis to react to updates — though users won’t be able to see someone else’s reaction.

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Channel updates will not be available indefinitely. Meta will store data on their servers for up to 30 days. Admins will also be able to block screenshots and forwards from their channels.

Overall, WhatsApp Channels look set to become an effective tool for getting in touch with your target audience — whether you’re an influencer or a business looking for marketing opportunities.

News

1,000 Drones Light The Dubai Sky For AC Milan Celebration

Cyberdrone’s groundbreaking display marked 125 years of AC Milan football club and the 1st-year anniversary of Casa Milan Dubai.

Published

20 hours ago

November 21, 2024

Nour Nasir

Cyberdrone, a leading UAV display company based in Dubai, put on a breathtaking drone light show on Monday to honor two significant football milestones: AC Milan’s 125th anniversary and the one-year anniversary of Casa Milan Dubai.

The spectacle involved 1,000 drones working in perfect harmony to project AC Milan’s iconic imagery against the city’s night sky. Highlights included the UAVs synchronizing to form the club’s iconic crest, the signature red and black jersey, and a special emblem marking its 125th year. The intricate performance demanded meticulous planning, not just in terms of choreography, but also in dealing with the necessary permits and logistics.

cyberdrone ac milan dubai

“Our goal was to spotlight AC Milan’s legacy through a stunning visual narrative,” explained Mohamed Munjed Abdulla, Director of Sales at Cyberdrone. “We celebrated the club’s history, its Dubai milestone, and the universal love for football. The show also enhanced AC Milan’s regional presence, growing its fanbase through a cutting-edge, memorable experience. Drone shows are unparalleled in leaving lasting impressions, making them perfect for driving partnerships and growth”.

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Greta Nardeschi, AC Milan’s Regional Director for MENA, echoed the sentiment, adding: “Collaborating with Cyberdrone for this 1,000-drone performance allowed us to connect with our fans in innovative ways. It gave us a unique opportunity to surprise and inspire audiences while elevating our Club’s visibility and that of our partners. Cyberdrone truly helped us take AC Milan to new heights”.

This groundbreaking drone display sets a new benchmark for the Middle East’s sports sector, which already contributes around $2.4 billion annually to Dubai’s GDP alone. Sporting events also generate $1.76 billion in revenues across the region, while the MENA’s entertainment sector, valued at $41.13 billion, is growing at 9.41% annually, driven by rapid technological advancements.