News

Twitter Is Testing Two New Useful Features

Published

4 years ago

March 19, 2021

Associated Press

If you’re an observing Twitter user, there’s a chance that you’ve already noticed two new buttons. One of the two buttons is titled “Shop,” and it’s intended for tweets containing links to product pages on a shop’s website. The other button is titled “Undo,” and it lets you undo a recently sent tweet.

Shop Button

The Shop button was spotted by Qatar-based social media consultant Matt Navarra, who first noticed it on his Android device. Tweets with the Shop button can be seen as alternatives to ads because they both serve the same purpose. The biggest difference between them is that ads are not organic, and many Twitter users don’t see them at all because they use various ad-blockers.

The color of the Shop button matches Twitter’s established color scheme, but it’s likely that it will eventually be customizable. If the button takes off, then we could see other similar e-commerce buttons launch in the future, such as a subscription button.

Twitter has also recently announced that it’s aiming to become a creator platform, so that’s yet another use case for this new tweet format, with exclusive subscriber-only content being just one click away.

Undo Button

While arguably less exciting, the Undo button is something all Twitter users can appreciate. It appears for five to six seconds when a user hits send on a tweet, giving the user a chance to change their mind and make the tweet disappear before the whole world sees it.

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We expect the feature to result in fewer tweets with typos and embarrassing grammar errors, but we can also see it saving relationships and careers by making users rethink whether their tweet is really appropriate or not.

Unfortunately, there still hasn’t been any news about the prospect of an Edit button, which Twitter users have been requesting for years now. But because Twitter CEO Jack Dorsey previously said that Twitter would likely never implement it, it’s probably nowhere on the horizon.

News

Rabbit Expands Hyperlocal Delivery Service In Saudi Arabia

The e-commerce startup is aiming to tap into the Kingdom’s underdeveloped e-grocery sector with a tech-first, locally rooted strategy.

Published

3 days ago

April 7, 2025

Nour Nasir

Rabbit

Rabbit, an Egyptian-born hyperlocal e-commerce startup, is expanding into the Saudi Arabian market, setting its sights on delivering 20 million items across major cities by 2026.

The company, founded in 2021, is already operational in the Kingdom, with its regional headquarters now open in Riyadh and an established network of strategically located fulfillment centers — commonly known as “dark stores” — across the capital.

The timing is strategic: Saudi Arabia’s online grocery transactions currently sit at 1.3%, notably behind the UAE (5.3%) and the United States (4.8%). With the Kingdom’s food and grocery market estimated at $60 billion, even a modest increase in online adoption could create a multi-billion-dollar opportunity.

Rabbit also sees a clear alignment between its business goals and Saudi Arabia’s Vision 2030, which aims to boost retail sector innovation, support small and medium-sized enterprises, attract foreign investment, and develop a robust digital economy.

The company’s e-commerce model is based on speed and efficiency. Delivery of anything from groceries and snacks to cosmetics and household staples is promised in 20 minutes or less, facilitated by a tightly optimized logistics system — a crucial component in a sector where profit margins and delivery expectations are razor-thin.

Despite the challenges, Rabbit has already found its stride in Egypt. In just over three years, the app has been used by 1.4 million customers to deliver more than 40 million items. Revenue has surged, growing more than eightfold in the past two years alone.

Also Read: Top E-Commerce Websites In The Middle East In 2025

CEO and Co-Founder Ahmad Yousry commented: “We are delighted to announce Rabbit’s expansion into the Kingdom. We pride ourselves on being a hyperlocal company, bringing our bleeding-edge tech and experience to transform the grocery shopping experience for Saudi households, and delivering the best products – especially local favorites, in just 20 minutes”.

The company’s growth strategy avoids the pitfalls of over-reliance on aggressive discounting. Instead, Rabbit leans on operational efficiency, customer retention, and smart scaling. The approach is paying off, having already attracted major investment from the likes of Lorax Capital Partners, Global Ventures, Raed Ventures, and Beltone Venture Capital, alongside earlier investors such as Global Founders Capital, Goodwater Capital, and Hub71.