News
Abu Dhabi Is Now Open For Virtual Tourists To Explore
Yas Island has recreated key landmarks and top-billed attractions within the leading gaming platform, Roblox.
Yas Island is ready to be discovered by a new global audience of digital travelers as it launches a unique virtual experience, allowing virtual tourists to digitally explore 25 square kilometers of Abu Dhabi’s premier entertainment and leisure district, plus other iconic Emirati landmarks.
The new initiative is part of a collaboration between the Department of Culture and Tourism, Aldar, Miral, twofour54, and Ethara.
The virtual Yas Island experience has been developed by Super League and is hosted on the leading gaming platform Roblox. Dubbed “Yas Island Tycoon – Roblox,” users will be able to take a thrilling journey through key Abu Dhabi landmarks across Yas Island and beyond, including SeaWorld, the Yas Marina Circuit, Etihad Park, Aldar Square, Al Jahili Fort, and many more.
As travelers wander the virtual destination and sample its attractions, they will experience theme park rides and race car driving, plus be able to construct virtual homes.
HE Saeed Al Fazari, Strategic Affairs Executive Director at DCT Abu Dhabi, said: “This immersive adventure in the virtual realm is the latest example of Abu Dhabi’s commitment to utilizing innovation and creativity to reach ever wider audiences. While we have shared Abu Dhabi with millions of visitors in the real world, today marks the start of a new phase in our journey”.
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Rashed Al Omaira, Chief Commercial Officer at Aldar Development, also noted: “The virtual Yas Island experience unlocks new opportunities for a global audience […] The effective use of innovative content creation enables us to tell the story of Abu Dhabi and allows people worldwide to become immersed in it. We are excited to see people interact with Aldar’s assets on Yas Island in the virtual world and hope it inspires them to take a trip to Abu Dhabi soon”.
You can visit the Yas Island virtual experience at Yas Island Tycoon – Roblox.
News
Daleel Expands To UAE, Tapping Into $44B Finance Market
The Bahrain-based company offers a personalized financial marketplace with regional expansion supported by investors Flat6Labs and Salica.
Daleel, a personalized financial marketplace originally founded in Bahrain, has officially entered the UAE market supported by notable investors, including Flat6Labs and Salica. Known for its ability to connect customers with tailored financial products, Daleel has gained significant traction in its home country, and the company is now eying the wider Middle East’s massive personal finance market, valued at an estimated $44.4 billion.
The platform’s UAE debut was hosted at Visa’s CEMEA Market Support Center in Dubai, marking another milestone for Daleel. The company gained regional attention when it clinched first place and $40,000 in funding at the 2023 Visa Everywhere Initiative finals in Saudi Arabia.
Daleel’s expansion is supported by notable investors, including Flat6Labs and Salica. At the launch event, several key figures in the fintech and financial sectors were present, including Daleel’s co-founders, CEO PK Shrivastava and COO Ridaa Shah.
Reflecting on the launch, PK Shrivastava said, “Launching in the UAE is a landmark moment for the company, and we are pleased to do so alongside Visa, who have championed us from the start. There is a real demand across the region for personalized finance, and we believe this is the right time to expand our marketplace to connect more customers with the best financial solutions”.
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Daleel’s team combines expertise in open banking, finance, and technology, which has enabled the company to refine its platform for the regional market. Their data-driven system is designed to quickly match customers with financial products, ranging from credit cards and mortgages to savings accounts, offering personalized options in seconds. This transparency and efficiency benefit consumers while providing financial institutions with more cost-effective ways to acquire customers and create data-informed products.
Looking ahead, Daleel plans to secure an open finance license in 2025, which will allow even deeper integration with financial institutions. The company’s ultimate goal is to build a financial ecosystem where decisions that used to take weeks can now be made in minutes, empowering users to achieve better financial outcomes.
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