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Abu Dhabi Is Now Open For Virtual Tourists To Explore
Yas Island has recreated key landmarks and top-billed attractions within the leading gaming platform, Roblox.
Yas Island is ready to be discovered by a new global audience of digital travelers as it launches a unique virtual experience, allowing virtual tourists to digitally explore 25 square kilometers of Abu Dhabi’s premier entertainment and leisure district, plus other iconic Emirati landmarks.
The new initiative is part of a collaboration between the Department of Culture and Tourism, Aldar, Miral, twofour54, and Ethara.
The virtual Yas Island experience has been developed by Super League and is hosted on the leading gaming platform Roblox. Dubbed “Yas Island Tycoon – Roblox,” users will be able to take a thrilling journey through key Abu Dhabi landmarks across Yas Island and beyond, including SeaWorld, the Yas Marina Circuit, Etihad Park, Aldar Square, Al Jahili Fort, and many more.
As travelers wander the virtual destination and sample its attractions, they will experience theme park rides and race car driving, plus be able to construct virtual homes.
HE Saeed Al Fazari, Strategic Affairs Executive Director at DCT Abu Dhabi, said: “This immersive adventure in the virtual realm is the latest example of Abu Dhabi’s commitment to utilizing innovation and creativity to reach ever wider audiences. While we have shared Abu Dhabi with millions of visitors in the real world, today marks the start of a new phase in our journey”.
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Rashed Al Omaira, Chief Commercial Officer at Aldar Development, also noted: “The virtual Yas Island experience unlocks new opportunities for a global audience […] The effective use of innovative content creation enables us to tell the story of Abu Dhabi and allows people worldwide to become immersed in it. We are excited to see people interact with Aldar’s assets on Yas Island in the virtual world and hope it inspires them to take a trip to Abu Dhabi soon”.
You can visit the Yas Island virtual experience at Yas Island Tycoon – Roblox.
News
Paymob Extends Series B Funding To $72M Amid Continued Growth
The financial services provider has secured an extra $22 million after strong performance in its core market of Egypt.
Leading financial services provider Paymob has secured an additional $22 million in a funding extension, bringing its Series B total to $72 million.
The funding was spearheaded by EBRD Venture Capital, with support from Endeavor Catalyst. Existing backers such as PayPal Ventures, BII, FMO, A15, Nclude, and Helios Digital Ventures also participated, reaffirming their confidence in Paymob’s business model and potential in the regional fintech industry.
This extension comes on the back of Paymob’s strong performance in its core market of Egypt, where it has experienced 6x revenue growth since the initial Series B in Q2 2022. With the Series B extension and continued profitability in Egypt, Paymob is well-positioned to further its expansion strategy across the MENA region.
Islam Shawky, Co-founder and CEO of Paymob, commented: “We are very excited by our strong prospects in Egypt – where we hold a market-leading position – and the significant traction experienced in the UAE since launching operations there. This funding will help Paymob fully capitalize on the momentum in our established markets, as we accelerate our GCC roll-out. We remain committed to creating cutting-edge infrastructure enabling SMEs across the region to thrive in the digital economy and are proud of our continued impact”.
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The expansion into GCC markets has been driven by Paymob’s initial Series B funding of $50 million, raised in 2022 and led by Kora Capital, PayPal Ventures, and Clay Point. The investment fueled Paymob’s growth, allowing it to launch its mobile app in 2023 and grow its merchant base by 3.5 times, now serving nearly 350,000 merchants across MENA.
Paymob has also expanded its payment acceptance suite to offer 50 payment methods through its gateway, POS terminals, and the Paymob app, providing the region’s most comprehensive fintech solution. The company recently introduced embedded checkout services for Shopify and WooCommerce, further demonstrating its commitment to empowering small and medium businesses across the region.