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Sarwa Unveils New Branding While Ditching Robo-Advisory Skin

The company’s CEO explained that the new look represents “ambitious young achievers and forward-thinking builders” from the Sarwa community.

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sarwa unveils new branding while ditching robo-advisory skin
Sarwa

UAE investing platform Sarwa has completed a makeover of its brand to better reflect the company’s vision and commitment to its centralized money-management tool. The reimagined brand represents a watershed moment for Sarwa as the company grows in confidence and acknowledges its success as the first one-stop shop for online investment and money management.

Mark Chahwan, co-founder and CEO of Sarwa, explained, “For the longest time, our community’s investing needs have been segregated into different platforms. One for passive investing, one for buying stocks, one for buying crypto, and one for a cash account that earns interest. The team has worked very hard to deliver on this vision of building an app where you have all the different ways of putting your money to work, all in one place. Our new identity reflects that perfectly while maintaining our core principles: simplicity, innovation, accessibility, and transparency”.

Also Read: SRMG Ventures Invests $5 Million To Boost Anghami’s Growth

The new Sarwa brand is based on the concept of an orbit — with the suite of tools represented as celestial objects around the gravitational center that is the Sarwa app.

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Mamo Completes $3.4M Funding Round To Enhance Fintech Services

The startup will use the influx of cash to expand into Saudi Arabia and across the wider GCC while improving its product offering.

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mamo completes $3.4 million funding round to enhance fintech services
Mamo

UAE-based fintech Mamo has announced the completion of a $3.4 million funding round that will help the startup extend its market presence and improve its product offering. Investors included 4DX Ventures, the Dubai Future District Fund and Cyfr Capital.

Mamo’s platform offers “payment collection, corporate cards and expense management” to help small and medium-sized businesses consolidate and streamline their operations. With the latest influx of capital, Mamo will further develop its comprehensive suite of services and begin testing its product lines in Saudi Arabia, further extending its footprint across the GCC.

Imad Gharazeddine, co-founder and CEO of Mamo, stated: “We’ve been in the market for a while now and are incredibly proud of what our team has achieved. The holistic and expansive nature of our product offering has helped us continue to grow sustainably. This additional funding will allow us to reach our medium-term goals even faster. The support from new and existing investors is a testament to our strong expertise and the ability to deliver on our customer promise”.

Daniel Marlo, General Partner of lead investor 4DX Ventures, added: “We have immense trust in Imad’s vision, leadership and Mamo’s innovative approach to provide a user-friendly and comprehensive financial solution for SMEs that makes financial management more accessible and efficient. We are proud to partner with them and support their mission”.

Also Read: A Guide To Digital Payment Methods In The Middle East

Amer Fatayer, Managing Director of Dubai Future District Fund’s investment team, also commented: “Mamo’s localized product lines serve as an infrastructure for SME payments and spend management in UAE, a segment that is underserved by the country’s current banking infrastructure. The team has taken a product-first approach to consolidating SMEs’ financial journeys and building a fintech solution deeply embedded in a business’s core operations”.

To date, Mamo has raised around $13 million in investment funding and now boasts a team of 30 people. The company’s intuitive financial services platform has allowed over 1,000 businesses to consolidate their financial operations and significantly reduce payment fees.

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