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Dubai Startup Creates Iron Man-Style Smart Contact Lens
XPANCEO’s futuristic eyewear can be controlled using voice, gestures, glances, and “probably later, your mind”, according to the company’s founder.
Dubai-based tech startup XPANCEO has revealed prototypes of its smart contact lens system, which aims to mimic the technology used by Tony Stark in the famous Marvel Iron Man and Avengers movies.
After a seed funding round this October, the company has already raised $40 million and plans to put the device on the market by 2027 if human trials are successful.
Founder Roman Axelrod explained the motivation behind the project, saying, “Now, we have our laptops for the office, smartphones for daily activities, and smartwatches for training … a real computer of the future is an ecosystem of software. Think about it as a Tony Stark computer”.
XPANCEO has built three prototypes, offering an “infinite” extended reality view where tasks from documents, meetings, social media, and gaming will be shown in the user’s field of view and visible only to the wearer.
The lenses are powered by artificial intelligence and machine learning and will also include night vision, voice, gesture, and glance control. Mr. Axelrod even believes that later versions will be controlled by the user’s mind. The company is also developing a charging case similar to those used by wireless earbuds.
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Ultimately, XPANCEO aims to replace all the devices consumers currently use with this hyper-miniaturized gadget. The company has yet to decide on a price for its smart contact lens, but “it has to be no more than an expensive smartphone”, Mr. Axelrod explained.
That would imply a four-figure sum in US dollar terms: for reference, the most expensive version of the iPhone 15 Pro Max is priced at $1,599.
News
Cemplicity Is Bringing Real-Time Patient Insights To The UAE
The advanced healthcare platform offers tools for chronic disease management and improved patient experiences.
Cemplicity — a leading health-tech company founded in 2013 — has launched its advanced platform in the UAE, aiming to revolutionize patient care and streamline healthcare operations to improve clinical outcomes.
Designed to analyze patient-reported data in real-time, the platform incorporates Patient-Reported Experience Measures (PREMs) and Patient-Reported Outcome Measures (PROMs) to collect and analyze patient feedback. By transforming the data into actionable insights, healthcare providers will be better equipped to improve quality of care and increase efficiency.
Cemplicity’s technology can even tackle chronic conditions like diabetes, which affects 12.3% of the UAE population. By enabling regular symptom tracking and side-effect monitoring (even when patients are at home) the platform ensures proactive care management, and can also optimize early detection and screening of cancers.
Blaik Wilson, Cemplicity’s CEO, shared: “We are excited to bring Cemplicity to the UAE, a nation committed to healthcare excellence. With the private healthcare sector evolving at an impressive pace, partnering with such forward-thinking providers enables us to transform patient feedback into meaningful insights that enhance patient experiences and improve outcomes”.
Wilson added: “Globally, healthcare produces 30% of the world’s data volume. Aggregating and anonymizing patient-reported data not only uncovers trends and evaluates treatment outcomes but also advances the UAE’s broader ambition to lead in medical research and innovation”.
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With a presence in nine countries and partnerships with major healthcare providers like the UK’s National Health Service (NHS), Cemplicity has already redefined how hospitals and clinics leverage patient feedback. Its tools, known for achieving high survey response rates, help link patient experiences to organizational KPIs and Net Promoter Scores (NPS), enabling measurable improvements in operations, and clinical outcomes, while fostering a culture of continuous improvement.
For the UAE market, the platform has been specially adapted to local needs, offering multilingual support (including Arabic) and seamless integration with tools such as WhatsApp and various hospital management systems.
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