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Emirates Launches Limited Edition Upcycled Luggage
The “Aircrafted by Emirates” bags, suitcases, and accessories are made from retrofitted airline interiors.
In August 2022, Emirates began to retrofit the interior cabins of all 120 of its Airbus A380 and Boeing 777 aircraft. The ongoing multi-billion-dollar project is the largest of its kind and expected to take 2 years to complete.
Now, to show off its commitment to the environment and showcase its spirit of innovation, Emirates has revealed a unique capsule collection of luggage, bags, and accessories made from upcycled materials from retrofitted airliners.
The limited-edition range features suitcases, backpacks, handbags, cardholders, toiletry bags, belts, and shoes. All the items are handmade by four of the fourteen Emirates tailors working in the company’s dedicated cabin workshop. The items will be displayed at the Dubai Airshow in DWC from 13-17 November and are also available to order. All proceeds from their sale will be donated to Children in Need via the Emirates Airline Foundation.
Many materials have been repurposed for the new collection, including aluminum from headrests, leather from A380 onboard lounges, and even fur from a captain’s seat. The environmental credentials of the retrofit project are impressive: From the 16 aircraft retrofitted so far, over 14,000kg of materials have been recovered. When completed, Emirates aims to have collected 270 kg of leather and 627kg of seat fabric from each airliner.
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Emirates’ Divisional Senior Vice President for Engineering, Ahmed Safa, said: “At Emirates, we are committed to constantly evolving our sustainability efforts and looking at every aspect of our products and supply chain. We knew these materials could be given a second life because they were originally of very high quality. We challenged our team to be as creative and innovative as possible, and here we are, with our own accessories workshop in Emirates Engineering Center”.
Each piece from the collection will be handmade to order, so customers can also request personalized laser engravings. Fashion-conscious Emirates fans can register their interest soon, but the special items will be available in strictly limited quantities.
News
“AI Seal” Certification Now Required For Dubai Gov Partnerships
The new mandatory certification is designed to build trust in AI companies and create a reliable network of providers for government and public collaboration.
Dubai has introduced the Dubai AI Seal, a certification designed to establish trust in artificial intelligence (AI) companies and solutions. This initiative, directed by Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Deputy Prime Minister, aims to create a reliable network of AI providers which government entities and businesses can collaborate confidently.
Companies must now obtain the AI Seal to qualify for UAE or Dubai government contracts. The Dubai Centre for Artificial Intelligence (DCAI), which developed the certification, sees it as a competitive edge for companies looking to participate in key national projects. Once certified, businesses will be permitted to showcase the seal across their websites and marketing materials, signaling their credibility and dependability.
The evaluation process will consider six main criteria: the company’s services and operations, the number of employees specializing in AI, ongoing and future projects, as well as existing partnerships with public and private sector entities.
Khalfan Belhoul, CEO of the Dubai Future Foundation, which oversees the DCAI, commented on the initiative’s potential: “This initiative will help create powerful partnerships between the public and private sectors, locally, regionally, and globally. It will help drive new economic opportunities by leveraging AI to serve better the economy, society, and the future we aspire to”.
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The Dubai AI Seal’s goals include providing a clear framework for verifying AI providers, fostering business opportunities for AI companies, and acknowledging the industry’s strategic importance to Dubai’s economy. The initiative emphasizes AI’s role in driving economic growth, creating jobs, and strengthening collaboration between government bodies and technology firms.
All technology companies operating in Dubai and offering AI-related services or products are eligible to apply for the certification at no cost through the official website.
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