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Emirates Launches Limited Edition Upcycled Luggage
The “Aircrafted by Emirates” bags, suitcases, and accessories are made from retrofitted airline interiors.
In August 2022, Emirates began to retrofit the interior cabins of all 120 of its Airbus A380 and Boeing 777 aircraft. The ongoing multi-billion-dollar project is the largest of its kind and expected to take 2 years to complete.
Now, to show off its commitment to the environment and showcase its spirit of innovation, Emirates has revealed a unique capsule collection of luggage, bags, and accessories made from upcycled materials from retrofitted airliners.
The limited-edition range features suitcases, backpacks, handbags, cardholders, toiletry bags, belts, and shoes. All the items are handmade by four of the fourteen Emirates tailors working in the company’s dedicated cabin workshop. The items will be displayed at the Dubai Airshow in DWC from 13-17 November and are also available to order. All proceeds from their sale will be donated to Children in Need via the Emirates Airline Foundation.
Many materials have been repurposed for the new collection, including aluminum from headrests, leather from A380 onboard lounges, and even fur from a captain’s seat. The environmental credentials of the retrofit project are impressive: From the 16 aircraft retrofitted so far, over 14,000kg of materials have been recovered. When completed, Emirates aims to have collected 270 kg of leather and 627kg of seat fabric from each airliner.
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Emirates’ Divisional Senior Vice President for Engineering, Ahmed Safa, said: “At Emirates, we are committed to constantly evolving our sustainability efforts and looking at every aspect of our products and supply chain. We knew these materials could be given a second life because they were originally of very high quality. We challenged our team to be as creative and innovative as possible, and here we are, with our own accessories workshop in Emirates Engineering Center”.
Each piece from the collection will be handmade to order, so customers can also request personalized laser engravings. Fashion-conscious Emirates fans can register their interest soon, but the special items will be available in strictly limited quantities.
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HiFuture Wraps Up Successful GITEX GLOBAL 2024 Appearance
The electronics company wowed audiences at the world’s largest tech event with a range of wearable and smart audio devices.
This year’s GITEX GLOBAL 2024 in Dubai saw a huge number of startups, electronics firms, and innovators from around the globe gather for the tech sector’s largest event of its kind. One company making waves at this year’s expo was Chinese tech group HiFuture, which showcased a range of products with a focus on wearable technology and smart audio.
At the HiFuture booth, the company captivated attendees with cutting-edge smartwatches like the ACTIVE and AURORA, along with a range of powerful wireless speakers, earbuds, and even smart rings. Visitors were eager to check out the sleek new designs on offer and even had the chance to test out some of the products themselves.
Among the highlights were smartwatches combining dual-core processors with customizable options. The devices blended style and technology, offering health monitoring capabilities, personalized watch faces, and advanced AI-driven functionalities, giving attendees a taste of the future of wearable technology.
On the audio front, HiFuture’s wireless speakers left a lasting impression, offering rich, immersive sound in compact, portable designs. These speakers cater to both intimate gatherings and larger celebrations, offering versatility for users. Meanwhile, the company also showed off its Syntra AI technology, which it claims “revolutionizes health and fitness tracking by combining advanced optical sensors with intelligent algorithms for precise, real-time insights”.
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The presence of HiFuture’s leadership team at GITEX 2024 underscored the importance of this event for the company, with CEO Levin Liu leading a team of executives, all keen to engage with attendees and offer insights into HiFuture’s vision, product development process, and future direction.
Overall, it seems that GITEX GLOBAL 2024 has been a rewarding experience for HiFuture. The enthusiasm and curiosity of attendees shown to the company’s diverse range of products was obvious, with the HiFuture team leaving on a high note and clearly excited and motivated by the event.