News

You Can Now Delete Threads And Keep Your Instagram Account

Instagram’s head, Adam Mosseri, announced the update, which allows users to delete a Threads profile without affecting their Instagram account.

Published

3 years ago

November 14, 2023

Nour Nasir

you can now delete threads and keep your instagram account

Meta’s micro-blogging platform Threads, a rival to Elon Musk’s X, went live in July and has already gained popularity. However, users have complained about several missing features, not least of which is that the site only lets you remove your profile by completely deleting your main Instagram account.

Now, Instagram head Adam Mosseri has announced a much-requested update that rectifies the issue, allowing users to delete their Threads profiles without interfering with their Instagram accounts. The update can be accessed by going to Settings > Account > Delete or Deactivate Profile. There, users can select delete to completely remove their Threads account.

Threads is also rolling out another update that gives users more control over who can view their posts across Meta’s other social platforms. Currently, posts on Threads also appear on Instagram and Facebook, but you’ll soon be able to opt out by accessing the Privacy section in the Settings menu.

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Threads has recently been criticized for excessive data collection — a concern shared by users of Meta’s other apps. Despite a record-breaking July 2023 launch that made it the fastest app to reach 100 million downloads, the platform has also struggled with user retention.

Meta CEO Mark Zuckerberg explained to employees that the company was focused on improving user retention. “Obviously, if you have more than 100 million people sign up, it would be awesome if all of them or even half of them stuck around. We’re not there yet, ” he said.

News

At I/O 2026, Sundar Pichai Concedes AI Must Deliver Real Value

Gemini 3.5, a personal agent called Spark, agentic shopping, and Android XR eyewear are all aimed at making AI feel useful, not just impressive.

Published

6 days ago

May 20, 2026

Nour Nasir

at io 2026 sundar pichai concedes ai must deliver real value

Google

Google’s annual I/O developer conference (I/O 2026) has recently become a status update on the same question: can the company turn its AI spending into products people use every day? This year, chief executive Sundar Pichai described Google as being in a phase of hyper progress, while conceding this is the part of the cycle where people want to see real value in the products they use on a day-to-day basis.

The strategy on display was to push agents — AI systems that act on a user’s behalf — into nearly every Google product at once. Search now has an “intelligent search box” that returns generated explainer videos alongside links. Gmail, Docs, YouTube and Maps are gaining their own agent layers, including a Docs Live feature that turns spoken instructions into drafted text with citations.

Two new models, Gemini 3.5 and a cheaper Gemini 3.5 Flash, arrived the same day. Google says 900 million people now use Gemini, and that more than 50 billion images have been generated with it. The pricing tier names are likely to confuse buyers: a new AI Ultra plan launches at $100 a month, while the older Gemini AI Ultra drops from $250 to $200.

The flashier announcements were Gemini Omni, a video generator pitched as a more realistic answer to OpenAI’s discontinued Sora 2, and Gemini Spark, a personal agent that handles recurring tasks across a user’s Google account. A new universal shopping cart lets agents complete purchases across multiple retailers from inside Google itself, placing the company between the merchant and the buyer, and also owning the checkout.

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Google also confirmed its Android XR eyewear, built with Samsung and frames from Warby Parker and Gentle Monster. Audio-only glasses ship this autumn; a display-equipped version, which would superimpose live translations into the wearer’s field of view, is still in development. Both sets translate, however only the display version shows you the result.

What Pichai did not resolve is the bargain underneath all this. An agent is only useful to the degree it knows your calendar, your inbox, your shopping history and your physical surroundings. Google has now confirmed that, in time, the same context may carry advertising.