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Get Ready For Amazon Prime Day — July 11 & 12, 2023
Historically, the two-day sale offers some of the best deals of the year, especially on Amazon-branded products.
Are you ready to snap up a selection of bargains from one of the biggest sale events of the year? If you have cash burning a hole in your wallet and can’t wait for Black Friday and Cyber Monday, get ready for Amazon Prime Day, taking place on July 11 and 12.
The huge sale by the world’s most popular eCommerce platform kicks off at 11:00 in the UAE (10:00 in Saudi Arabia) on Tuesday, July 11, with huge discounts offered to Amazon Prime members on a wide range of products.
We have yet to hear details about what will be on sale, but based on past Prime Days, Amazon’s own range of devices are likely to see the largest discounts. Last year, Amazon began offering great deals on Echo speakers, Alexa-enabled devices, and Eero routers in late June, so keep a close eye out for bargains as we countdown to the main event.
In addition to physical products, we’re expecting discounts on Prime Video and Amazon Music Unlimited subscriptions, plus invite-only deals allowing Prime members to sign up in advance for offers that are expected to sell out.
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As well as Amazon-branded products, the two-day sale will offer steep discounts on a wide range of electronics, including 4K TVs, robot vacuums, headphones, laptops, and much more. Although readers are probably most interested in grabbing a tech bargain, there will also likely be plenty of great deals to be had on homeware, toys, beauty products, and most other product categories.
Prime Day will be available to Prime members in 25 countries, including Egypt, Saudi Arabia, and the United Arab Emirates, in the MENA region.
News
Abu Dhabi’s Robot Kitchen Is Serving Up Biryani, Not Burgers
Circus SE wants to put a tiny automated factory inside the buildings where Gulf residents live and work, bypassing part of last-mile delivery.
The most telling thing about a new autonomous kitchen now running in Abu Dhabi’s Marina Square is what it won’t cook:
“We don’t do fast food,” says Nikolas Bullwinkel, Founder and CEO of Circus SE. “We’ve actively decided not to build a machine that can only do burgers”.
Instead, the CA-1 system is built around pot-based cooking: curries, pastas, soups and rice dishes. After experimenting with highly personalized recipes, Circus deliberately leaned back toward recognizable food. “We’re going with a chicken biryani because you know it,” Bullwinkel says of the AED 40 dish.

The Germany-based robotics and food technology company operates across eight countries, and Abu Dhabi is its first deployment outside Europe. More locations are expected there and in Dubai.
In Germany, its units can be placed in supermarkets, gas stations, airports and hospitals. In the Gulf, Bullwinkel wants them inside residential and office buildings, replacing some of the complexity of last-mile delivery. “We’re basically bringing a very tiny factory a few square meters into your building,” he says. Catering company Royal Prestige supplies the ingredients and knowledge of local tastes.
The CA-1 manages up to 36 refrigerated ingredient silos alongside automated induction cooking, robotic plating and a self-cleaning dishwasher. Two robotic arms move ingredients through the system with minimal human intervention. It can produce up to 120 hot meals an hour, and a meal such as rice and curry can take around three to four minutes.
Also Read: Ooredoo Qatar’s 5G+ Network Is Built For Machines As Much As People
Five cameras and multiple sensors monitor heat, temperature and consistency, an attempt to approximate what a chef perceives. “You can hear something gets burned, you can smell it, you can see it at some point,” Bullwinkel says. CircusOS, the company’s operating system, adjusts recipes in real time.
You might think of the platform as a threat to kitchen staff, but Bullwinkel frames Circus as a way for chefs to develop recipes and distribute them at scale. With that being said, rising labor costs and shortages are also part of his case for automation.
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