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Tech Startup Foodics Offers Smarter Restaurant Management

The Saudi company’s innovative solutions optimize restaurant operations, from ordering to payments, delivery, and more.

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tech startup foodics offers smarter restaurant management

Foodics, a prominent player in the MENA restaurant management landscape, is transforming the food and beverage industry through its comprehensive, in-house developed Restaurant Management System (RMS).

Known for its strong presence within Saudi Arabia’s thriving startup ecosystem, Foodics already serves customers in over 35 countries. The company provides innovative hardware and software solutions designed to help restaurant owners optimize their operations.

Currently, Foodics offers more than 100 apps that seamlessly integrate into restaurant operations. These tools cover everything from front-of-house management and data collection to inventory tracking, menu creation, delivery coordination, and more.

foodics complete services showcase

To further simplify customer ordering and payments, Foodics offers various specialized solutions. These include Foodics Online, a commission-free online ordering platform; Foodics Pay, which streamlines payment processes; Foodics Kiosk, a self-ordering and checkout system; Foodics Marketplace, a platform that partners with over 100 third-party apps for easy integration; and Foodics Accounting, a smart financial management tool designed to simplify accounting tasks.

“We sensed a lack of digitalization across the Saudi food and beverage sector in 2014, especially in the ordering process, including restaurants that were facing operational challenges. This inspired us to develop a fully integrated ecosystem to support the industry as we wanted to bring new technologies that change and enhance how people interact and connect with their favorite food brands,” comments Ahmad Al-Zaini, CEO and co-founder of Foodics.

Also Read: Healthtrip Expands Into Middle East To Boost Health Tourism

Today, more than 30,000 food and beverage outlets use the company’s services. In the UAE alone, approximately 1,850 restaurants rely on Foodics, with over 60% of these establishments having been clients for more than two years.

By focusing on creating efficiency and convenience, Foodics has had a significant impact on the Middle Eastern F&B sector. Their solutions have redefined the dining experience, from the moment customers place an order until the food is delivered to their table or doorstep.

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Google Pay Launches In Lebanon With Support From Multiple Banks

Bank Audi, Neo Digital Bank, and Whish Money are all offering support for Mastercard and Visa cardholders.

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google pay launches in lebanon with support from multiple banks
neo Bank Audi

Google Pay has officially launched in Lebanon, allowing Android users to make secure, contactless payments via their smartphones. The rollout has been quickly supported by BLOM, BLF, Whish Money, Bank Audi, and its digital banking offshoot Neo Digital Bank. Customers of all three services can now add eligible Mastercard and Visa payment cards to their Google Wallets.

The integration enables in-store tap-to-pay transactions, as well as online and in-app purchases, using the same cards users already carry. For Bank Audi and Neo Digital Bank, the launch covers Mastercard products; for Whish Money, BLOM, and BLF it includes Visa cards. Payments are processed through the Google Pay platform, which maintains cardholder privacy while extending standard card protections.

To begin using the service, customers can download the Google Wallet app from Google Play, select “Add to Wallet,” and follow a short verification process. Once set up, payments can be made with a single tap — eliminating the need to carry physical cards or cash.

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“This launch represents a significant milestone in our commitment to digital innovation and customer convenience,” said Toufic Koussa, CEO at Whish Money. “By making Whish Visa Card available on Google Pay, we’re enabling our customers to make everyday transactions faster, more secure, and more inclusive. It’s about giving them the tools they need to transact seamlessly, wherever they are”.

The move follows the official activation of Google Pay in Lebanon on June 24, 2025, and marks a notable expansion of mobile payment options in a market where Apple Pay has yet to gain traction. Google’s entry is expected to increase digital wallet adoption among Android users and pave the way for further collaborations with regional financial institutions.

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