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4Sale Achieves Remarkable 2023 Sales Volume Increases

The Kuwaiti online classifieds platform is now focused on hyper-personalization and infrastructure upgrades amid ambitious plans for 2024.

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4sale achieves remarkable 2023 sales volume increases

4Sale, Kuwait’s prominent online classifieds platform, has announced its exceptional growth in 2023, along with heightened activity across all of its 197 categories. The ongoing trend of consumers shifting towards online transactions rather than cash payments has continued to flourish, with over 90% of the company’s sales occurring online in 2023, a significant increase from the 65% recorded in 2019.

2024 should see continued growth for the classifieds platform as the company focuses on refining and enhancing its search capabilities. A major strategic endeavor will involve the implementation of hyper-personalized recommendations for customers, enabling the optimization of strategies for holidays and major commercial events. To achieve this, 4Sale will employ data collection and analysis techniques similar to those of Google and Facebook.

Furthermore, this year will see a significant upscaling of the company’s infrastructure to accommodate its rapid growth trajectory. The goal is to reach two million monthly active users by 2025, a substantial market share in a country of just five million people.

Tarek Sakr, Chief Executive Officer of 4Sale, expressed his enthusiasm for the outstanding 2023 performance and emphasized the company’s ambitions to enhance customer experiences in the coming year. “While a market leader, 4Sale’s ambition remains undimmed; we want everything we do to be bigger and faster, easier and more personalized for customers, with maximum choice […] I look forward to next year with confidence and excitement”.

Also Read: Dubai Plans To Deploy Driverless Pods And Green Rail Buses

Meanwhile, Nabil Mohamed, Chief Product Officer and Chief Technology Officer of 4Sale, highlighted the company’s commitment to hyper-personalization and technological advancements that aim to transform sporadic purchases into daily habits. “We are committed to delivering an enhanced user experience and embracing technological advancements for the benefit of our users. Our goal is to offer highly relevant recommendations and truly beneficial features”.

As part of the ongoing infrastructure upgrades, 4Sale is investing in more efficient technologies to streamline website and backend operations in a bid to enhance performance and data-handling capabilities.

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UAE Prepares To Launch Two Satellites: Thuraya-2 And MBZ-SAT

HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum chaired the first meeting of the Supreme Space Council yesterday.

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uae prepares to launch two satellites thuraya-2 and mbz-sat

HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Deputy Prime Minister of the UAE, chaired the first meeting of the Supreme Space Council in Dubai on December 16, 2024. The session highlighted the UAE’s ambitious space plans and took stock of the sector’s economic progress.

The council emphasized the growing role of private companies in advancing space technologies, noting that their contributions are now equal to that of the public sector. Members also praised initiatives like the Space Economic Zones Programme, which are designed to fuel innovation and investment in the space industry.

Discussing the UAE’s space journey, HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum remarked, “The national space sector continues to grow and advance, and we take immense pride in the remarkable achievements we have accomplished over the years”.

Sheikh Hamdan also received updates on two upcoming satellite projects: Thuraya-2 and MBZ-SAT. Thuraya-2, developed by Space42, is slated for launch this December. Meanwhile, the MBZ-SAT, created by the Mohammed Bin Rashid Space Centre (MBRSC), will soon follow. MBRSC, a major driver of the UAE National Space Programme, continues to lead the nation’s space-related developments.

Space42 took the opportunity to showcase its advancements, including ongoing collaborations between public and private entities. The company also outlined strategies to promote innovation, boost revenue streams, and create new opportunities for growth in the sector.

Also Read: IBM Opens New Doha Office To Support Qatar’s Digital Growth

The UAE’s current projects build on a growing legacy of space exploration. Back in 2020, the nation made headlines with its Mars mission, successfully sending a probe into the planet’s orbit in 2021. This mission, which is now in its second phase as of June 2024, has been collecting critical data to develop a comprehensive diurnal image of Mars.

The UAE also ventured into lunar exploration with an unmanned mission aimed at studying untouched regions of the Moon’s surface. While the probe ultimately crashed during its landing attempt after communication was lost seconds before touchdown, the effort represented a significant step in the country’s exploration ambitions.

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