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4Sale Achieves Remarkable 2023 Sales Volume Increases

The Kuwaiti online classifieds platform is now focused on hyper-personalization and infrastructure upgrades amid ambitious plans for 2024.

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4sale achieves remarkable 2023 sales volume increases

4Sale, Kuwait’s prominent online classifieds platform, has announced its exceptional growth in 2023, along with heightened activity across all of its 197 categories. The ongoing trend of consumers shifting towards online transactions rather than cash payments has continued to flourish, with over 90% of the company’s sales occurring online in 2023, a significant increase from the 65% recorded in 2019.

2024 should see continued growth for the classifieds platform as the company focuses on refining and enhancing its search capabilities. A major strategic endeavor will involve the implementation of hyper-personalized recommendations for customers, enabling the optimization of strategies for holidays and major commercial events. To achieve this, 4Sale will employ data collection and analysis techniques similar to those of Google and Facebook.

Furthermore, this year will see a significant upscaling of the company’s infrastructure to accommodate its rapid growth trajectory. The goal is to reach two million monthly active users by 2025, a substantial market share in a country of just five million people.

Tarek Sakr, Chief Executive Officer of 4Sale, expressed his enthusiasm for the outstanding 2023 performance and emphasized the company’s ambitions to enhance customer experiences in the coming year. “While a market leader, 4Sale’s ambition remains undimmed; we want everything we do to be bigger and faster, easier and more personalized for customers, with maximum choice […] I look forward to next year with confidence and excitement”.

Also Read: Dubai Plans To Deploy Driverless Pods And Green Rail Buses

Meanwhile, Nabil Mohamed, Chief Product Officer and Chief Technology Officer of 4Sale, highlighted the company’s commitment to hyper-personalization and technological advancements that aim to transform sporadic purchases into daily habits. “We are committed to delivering an enhanced user experience and embracing technological advancements for the benefit of our users. Our goal is to offer highly relevant recommendations and truly beneficial features”.

As part of the ongoing infrastructure upgrades, 4Sale is investing in more efficient technologies to streamline website and backend operations in a bid to enhance performance and data-handling capabilities.

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Hamad International Wins 2024 Skytrax World Airport Awards

The Qatar airport also won “World’s Best Airport Shopping” for the 2nd time, and “Best Airport in the Middle East” for the 10th year.

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hamad international wins 2024 skytrax world airport awards

Hamad International Airport (DOH) in Doha, Qatar, has once again won the “World’s Best Airport” title at the Skytrax World Airport Awards. The award ceremony, held at the Passenger Terminal Expo 2024 in Frankfurt, Germany, also saw Hamad clinch the accolade of “World’s Best Airport Shopping” for the 2nd time in a row and “Best Airport in the Middle East” for an impressive 10th consecutive year.

Qatar Airways Group Chief Executive Officer, Eng. Badr Mohammed Al-Meer, who played a key role in the airport’s development over the past decade, said: “This is a remarkable achievement for Hamad International Airport, as it celebrates its 10th anniversary of operational excellence, connecting passengers seamlessly from all around the world. It is a testament to the dedication of our team and partners, who have contributed to providing passengers with the finest travel experience”.

hamad international airport doha qatar

Al-Meer emphasized the importance of understanding changing travel trends and the needs of modern air passengers: “At the heart of our growth strategy lies the passengers’ journey, their evolving needs, and our commitment to meeting and exceeding their expectations. We have introduced a diverse range of experiences at the airport, including Souq Al Matar, which brings Qatari hospitality and culture closer to travelers, “Orchard”, the ideal place for relaxation and rejuvenation between flights, and an array of high-end lounges”.

Also Read: Top E-Commerce Websites In The Middle East In 2024

Hamad International Airport saw a massive 31% surge in passenger traffic during 2023, with the transport hub now serving over 45 million passengers annually. The airport is now home to prestigious airlines, including Vistara, Iberia, Xiamen Airlines, Garuda Indonesia, and Japan Airlines, serving 250+ destinations for passenger and cargo flights.

The uptick in traffic is no doubt due to the completion of the first phase of an extensive expansion project. Hamad’s management intends to radically update the airport’s facilities over the coming years in a bid to create the “airport of the future”. The expansion features a unique and calming environment of lush greenery and several contemporary dining and shopping concepts among the already well-equipped leisure facilities.

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