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4Sale Launches New Realty Platform In Kuwait

The premium digital experience will offer commercial and residential property to buy or rent, shaking up Kuwait’s $12 billion real estate market.



4sale launches new realty platform in kuwait

4Sale, Kuwait’s largest online classifieds platform, has announced the launch of a new real estate experience, 4Sale Realty.

The new realty portal aims to shake up Kuwait’s property sector and revolutionize buying, renting, and selling commercial and residential property.

4Sale Realty will feature immersive interactive 3D tours and an accurate measurement tool to explore the exact dimensions of every listed property. Meanwhile, a team of dedicated agents will manage property listings from end to end, making the platform not just engaging but offering genuine on-the-ground experience of the country’s local markets.

Before the launch of its dedicated Realty platform, 4Sale was already a significant real estate advertiser in Kuwait, hosting over 60,000 listings across the country during 2022 alone.

“We are delighted to launch 4Sale Realty to our customers in Kuwait. Housing demand is projected to rise continuously, and the sector is ripe for technological disruption. We have developed a digital real estate experience to transform the process of buying, selling, and renting property in Kuwait. Part of 4Sale’s rapid growth is driven by a deeper expansion into key verticals – such as real estate, where we already had a strong market position – and I am very excited for consumers to experience it,” said Tarek Sakr, Chief Executive Officer of 4Sale.

Also Read: Mubadala-Backed Tabby Raises $200 Million In Funds

Kuwait continues to invest heavily in cutting-edge technology, and platforms like 4Sale Realty contribute considerably to the growth of the digital economy. The website is already hugely popular, with over 2 million registered users listing 12 million items since its inception.


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Adobe Teases New AI Editing Tools And Updates In Premiere Pro

The video editing app will be enhanced with a generative extend tool, text-to-video, improved timeline waveforms, and more.



adobe teases new ai editing tools and updates in premiere pro

After launching the generative AI model Firefly last year, Adobe is now showcasing how the technology will be used in upcoming versions of the editing app Premiere Pro. In an early sneak peek, the company demonstrated several new features, including Object Addition and Removal, Generative Extend, and Text to Video.

The first new feature, Generative Extend, targets a common video editing problem by using AI to “Seamlessly add frames to make clips longer, so it’s easier to perfectly time edits and add smooth transitions”.

Meanwhile, Premiere Pro’s Object Addition & Removal tool will leverage Firefly’s generative AI to “Simply select and track objects, then replace them. Remove unwanted items, change an actor’s wardrobe or quickly add set dressings such as a painting or photorealistic flowers on a desk,” Adobe states.

Adobe also showcased another new feature that can automatically generate new film clips using a text prompt. To use the content creation tool, editors can “Simply type text into a prompt or upload reference images. These clips can be used to ideate and create storyboards, or to create B-roll for augmenting live action footage,” Adobe explained. The company seems to be commercializing this particular feature extremely quickly, considering generative AI video only appeared a few months ago.

Also Read: UGREEN Unveils Nexode RG 65W Charger For Middle East

The new additions to Premiere Pro will be added later this year, but Adobe is also introducing smaller improvements to the editing app in May. The changes include interactive fade handles to enable easier transitions, an Essential Sound badge that uses AI to “automatically tag audio clips as dialogue, music, sound effects or ambience, and add a new icon so editors get one-click, instant access to the right controls for the job”, along with effect badges and a new look for waveforms in the timeline.

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