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Meta’s Twitter Rival, Instagram Threads, Launches July 6

If you’ve been considering ditching Twitter, the new competitor might be just what you’ve been waiting for.

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meta's twitter rival, instagram threads, launches july 6

Meta’s hotly anticipated Twitter competitor, Instagram Threads, is expected to launch on July 6th, after tech sleuths noticed an Apple App Store listing for the new app, as well as an Android equivalent on Google’s Play Store.

As well as the new apps, Meta has now added a launch date ticker to their Instagram app, which can be activated by typing “threads” into the search box (plus several related keywords), causing a ticker icon to appear in the search bar, along with a link to what is expected to be the platform’s homepage The countdown ticker confirms the July 6th launch date, ending at 10 AM ET.

instagram threads mobile screens

The App Store and Google Play Store descriptions of the new Instagram Threads app show screenshots of how users can log in using their Instagram handles and views of an interface similar to Mastodon, Bluesky, and of course, Twitter. Like those platforms, Threads will allow users to follow and connect with their favorite creators and other users who love the same things or share similar opinions.

Also Read: Tribit StormBox Pro Portable Speaker Review

Last month, Meta explained that Instagram Threads would integrate with the decentralized social media protocol ActivityPub, with one of the executives noting, somewhat controversially: “We’ve been hearing from creators and public figures who are interested in having a platform that is sanely run,” which sparked a humorous exchange that led to a potential cage match fight between Mark Zuckerberg and Elon Musk.

In response to the news of the launch of Instagram Threads, Elon Musk issued a handful of tweets concerning the amount of user data that Meta’s apps would collect. However, it should be noted that Instagram’s existing app already has access to the same dataset.

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Google Releases Veo 2 AI Video Tool To MENA Users

The state-of-the-art video generation model is now available in Gemini, offering realistic AI-generated videos with better physics, motion, and detail.

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google releases veo 2 ai video tool to mena users
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Starting today, users of Gemini Advanced in the MENA region — and globally — can tap into Veo 2, Google’s next-generation video model.

Originally unveiled in 2024, Veo 2 has now been fully integrated into Gemini, supporting multiple languages including Arabic and English. The rollout now brings Google’s most advanced video AI directly into the hands of everyday users.

Veo 2 builds on the foundations of its predecessor with a more sophisticated understanding of the physical world. It’s designed to produce high-fidelity video content with cinematic detail, realistic motion, and greater visual consistency across a wide range of subjects and styles. Whether recreating natural landscapes, human interactions, or stylized environments, the model is capable of interpreting and translating written prompts into eight-second 720p videos that feel almost handcrafted.

Users can generate content directly through the Gemini platform — either via the web or mobile apps. The experience is pretty straightforward: users enter a text-based prompt, and Veo 2 returns a video in 16:9 landscape format, delivered as an MP4 file. These aren’t just generic clips — they can reflect creative, abstract, or highly specific scenarios, making the tool especially useful for content creators, marketers, or anyone experimenting with visual storytelling.

Also Read: Getting Started With Google Gemini: A Beginner’s Guide

To ensure transparency, each video is embedded with SynthID — a digital watermark developed by Google’s DeepMind. The watermark is invisible to the human eye but persists across editing, compression, and sharing. It identifies the video as AI-generated, addressing concerns around misinformation and media authenticity.

While Veo 2 is still in its early phases of public rollout, the technology is part of a broader push by Google to democratize advanced AI tools. With text-to-image, code generation, and now video creation integrated into Gemini, Google is positioning the platform as a full-spectrum creative assistant.

Access to Veo 2 starts today and will continue expanding in the coming weeks. Interested users can try it out at gemini.google.com or through the Gemini app on Android and iOS.

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