News

Bahrain Plans To Develop 300 Smart Factories By 2026

The iFactories initiative will adopt the top regional and global practices to ensure sustainability and raise productivity.

Published

1 year ago

August 29, 2023

Nour Nasir

bahrain plans to develop 300 smart factories by 2026

Bahrain has launched an initiative to support its manufacturing sector as the world moves closer towards the Fourth Industrial Revolution. The initiative is known as iFactories and will assess factories’ readiness and digital maturity while allowing businesses to invest in new infrastructure and manufacturing automation technologies.

Abdullah bin Abdel Fakhro, Bahrain’s Minister of Industry and Commerce, said the initiative aims to transform 300 manufacturing facilities into smart factories by 2026.

The initiative will use a four-step process:

Evaluation by the ministry with technical assistance to conduct self-evaluation.
Evaluation by a team of accredited evaluators.
Empowerment, involving the factory creating a digital transformation plan.
Development, with the ministry monitoring the transformation process.

Dr. Khaled Fahad Al Alawi, Assistant Undersecretary for Industrial Development, explained that smart factories would be evaluated using the SIRI index, an international standard based on applying practices and tools centered around the Fourth Industrial Revolution.

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The latest initiative is part of broader plans to drive growth by modernizing Bahrain’s industrial sector and encouraging businesses to automate and expand their operations.

News

Flowwow Reveals AI-Powered Rebrand, Blending Tech With Emotion

The new look includes a redesigned logo, AI-driven visuals, and upgraded packaging, reflecting aims for further expansion.

Published

12 hours ago

October 17, 2024

Nour Nasir

flowwow reveals ai-powered rebrand blending tech with emotion

Flowwow, a UAE-based gifting marketplace that partners with local shops in more than 30 countries, has introduced a refreshed brand identity, built by merging artificial intelligence with human creativity. The rebranding includes a redesigned logo, AI-driven visuals, and upgraded packaging, reflecting the company’s evolving position in the gifting sector.

Flowwow’s CEO and Co-founder, Slava Bogdan, explained: “From our roots as a flower delivery service, Flowwow has evolved into a marketplace for gifts and emotions in over 30 countries. [Our] strategic vision has become the cornerstone of our rebranding. Flowwow remains the platform that blends the best of both worlds: the personal touch of local entrepreneurs and the convenience of cutting-edge technology. We’ve redefined the gifting experience, making it effortless, enjoyable, and truly personal”.

flowwow rebrand design

The company has utilized AI to break away from conventional design limitations, resulting in a more dynamic and engaging brand presence. By leveraging Midjourney’s neural networks, Flowwow generated thousands of images to assist designers in ideating the new identity, accelerating the creative process by up to 20%.

As part of its rebranding, Flowwow aims to expand into a full-service global gifting platform, offering both innovation and convenience. Recognizing the potential of e-gifting in the MENA region, Flowwow is planning to onboard additional local vendors while expanding product lines to over 25 categories to suit regional preferences, including pastries, indoor plants, fragrances, hamper boxes, and home decor.

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The company is also committed to supporting local businesses, working with SMEs to drive economic growth in the MENA region’s burgeoning e-commerce sector. Research indicates that the UAE’s gifting market is expected to grow at a CAGR of 14.7% through 2029, while the overall e-commerce market will rise by 8.63% annually, reaching $10.56 billion by the same year.

Flowwow aims to capitalize on this growth by expanding further into the MENA region and further afield by 2024-2025.