News

A Google Account Purge Is Coming. Will You Be Affected?

In an email and blog post titled, “Updating our inactive account policies,” Google has warned users of the upcoming deletion of inactive accounts.

Published

3 years ago

November 15, 2023

Nour Nasir

a google account purge is coming will you be affected

Google has revealed plans to delete any dormant accounts that haven’t been used over the past two years, starting on December 1st. All messages, photos, and other data will also be wiped during the upcoming purge.

Google’s vice president of product management, Ruth Kricheli, wrote in a blog post that the company is updating its inactivity policy for Google (and Google Workspace) accounts that have not been used or signed into for at least two years, explaining that all content contained in Gmail, Docs, Drive, Meet, Calendar, and Google Photos will also be axed — though business and school accounts will be unaffected.

“This is because forgotten or unattended accounts often rely on old or re-used passwords that may have been compromised, haven’t had two-factor authentication set up, and receive fewer security checks by the user,” Kricheli says in the blog post. “Our internal analysis shows abandoned accounts are at least 10x less likely than active accounts to have 2-step verification set up. These accounts are often vulnerable, and once an account is compromised, it can be used for anything from identity theft to a vector for unwanted or even malicious content, like spam”.

Also Read: You Can Now Delete Threads And Keep Your Instagram Account

There are now 1.8 billion active Google account users worldwide, so the upcoming purge could lead to millions of deleted Gmail addresses. Unfortunately, if you expect to find it easier to grab a catchy new address, think again. The company will not release purged Gmail handles back into circulation due to fears they could be used to impersonate their old owners.

Should you be worried about Google’s December 1st plans? You’ll be completely fine if you’ve logged in to a Google account during the last 2 years. However, if you’re paranoid about an old account getting wiped, you should login and send yourself an email for extra peace of mind.

News

Samsung And Spotify Offer Free Premium Deal In MENA

Nearly seven in ten streams in the region come from 18-to-34-year-olds — the audience Samsung is hoping to entice into its ecosystem.

Published

14 hours ago

August 7, 2026

Nour Nasir

Samsung

Samsung has announced a partnership with Spotify spanning the Middle East, North Africa, and Türkiye, bundling Spotify Premium with select devices across its ecosystem. The headline offer — up to four months of Premium for free — is a first for the region.

Customers in Saudi Arabia, the UAE, and Türkiye who buy any OLED or 98-inch television, or any Galaxy S or Z series mobile device, get four months of Spotify Premium. The offer, tiered by market and device, is available at retail and on Samsung.com, and redeemed through the Samsung Promotion and Samsung Members apps.

For Samsung, the strategy is less about free music than about lock-in. The Korean tech giant’s pitch is continuity: a track starts on a Galaxy smartphone through Galaxy Buds on the commute, moves to a Samsung TV and soundbar in the living room, and stays controllable from a Galaxy Watch. The more seamlessly music travels between those devices, the harder it becomes to swap any one of them for a rival’s.

“Technology should bring people closer to the things they love, and few things connect people the way music does,” said Omar Saheb, Regional VP of Marketing and Online Business at Samsung Electronics MENA. The partnership, he added, gives customers “a genuine reason to choose Samsung for the experience, not only the product”.

Also Read: Shokz OpenFit Pro Review: Open-Ear Audio Finally Grows Up

For subscribers, Premium brings the usual package: ad-free listening, offline downloads, richer audio quality on Galaxy Buds and Samsung sound devices, and Jam, which lets friends build a shared queue.

“At Spotify, we are always working to make every listening moment feel more personal, meaningful, and worth it,” said Rami Jamal, Head of Partnerships at Spotify for South Asia, Middle East, and Africa.

The demographics go a long way to explaining the strategy. Across MENA, Türkiye, and Pakistan, nearly seven in ten Spotify streams come from listeners aged 18 to 34, according to the company — precisely the audience Samsung wants inside its hardware ecosystem before buying habits harden.