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Amazon To Deliver Thousands Of Iftar Meals Across The UAE
The e-commerce giant has partnered with the UAE Food Bank to deliver 50,000 kg of food during the Holy Month of Ramadan.

Amazon UAE has announced plans to continue its long-standing collaboration with the UAE Food Bank for the launch of the 2024 edition of “Iftar on Wheels”, a meal donation program supporting thousands of families in need. Now in its fourth year, the partnership will leverage Amazon’s massive fulfillment network to pack and distribute 50,000 kg of Iftar meals across the Emirates during the Holy Month of Ramadan.
Over the last four years, Amazon has contributed to delivering millions of fresh meals and grocery supplies to underserved communities. The 2024 edition of the Iftar on Wheels program will also kick off a company-wide volunteering initiative that will see employees dedicating thousands of hours to delivering produce to vulnerable families across the UAE.
Regarding the partnership, Manal Bin Yaroof, Executive Director of the UAE Food Bank, said, “The UAE Food Bank aims to entrench the values of social responsibility and volunteerism among individuals and organizations. We do this through sustainable partnerships with various entities to raise awareness and help reduce food waste in the country. Our partnership with Amazon is now in its fourth year and we are very happy to work together once again for the Iftar on Wheels program. Through Amazon’s scale and logistics expertise, we will further our goals by delivering meals to as many underprivileged people as possible during the Holy Month of Ramadan”.
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Iftar on Wheels is a part of Amazon’s wider global efforts to reduce food insecurity for underprivileged communities. As part of that process, the company continues to provide vital support to local partners in all of its operational regions who share the same commitment.
Prashant Saran, Director of Operations, Amazon MENA, said, “The Holy Month of Ramadan reminds us of the people who need our compassion. Amazon is committed to working side by side with local partners to make a positive impact in the community. This is a special time of the year when we continue to serve customers while at the same time utilizing our scale and expertise as a force for good in the community”.
Since its UAE launch, Amazon has continued to strengthen its presence and boost the order fulfillment experience for local customers. Today, Amazon’s operations network in the UAE spans three fulfillment centers, another three sorting centers, eight delivery stations, and a vast network of small and medium logistics businesses working as Delivery Service Partners.
News
Rabbit Expands Hyperlocal Delivery Service In Saudi Arabia
The e-commerce startup is aiming to tap into the Kingdom’s underdeveloped e-grocery sector with a tech-first, locally rooted strategy.

Rabbit, an Egyptian-born hyperlocal e-commerce startup, is expanding into the Saudi Arabian market, setting its sights on delivering 20 million items across major cities by 2026.
The company, founded in 2021, is already operational in the Kingdom, with its regional headquarters now open in Riyadh and an established network of strategically located fulfillment centers — commonly known as “dark stores” — across the capital.
The timing is strategic: Saudi Arabia’s online grocery transactions currently sit at 1.3%, notably behind the UAE (5.3%) and the United States (4.8%). With the Kingdom’s food and grocery market estimated at $60 billion, even a modest increase in online adoption could create a multi-billion-dollar opportunity.
Rabbit also sees a clear alignment between its business goals and Saudi Arabia’s Vision 2030, which aims to boost retail sector innovation, support small and medium-sized enterprises, attract foreign investment, and develop a robust digital economy.
The company’s e-commerce model is based on speed and efficiency. Delivery of anything from groceries and snacks to cosmetics and household staples is promised in 20 minutes or less, facilitated by a tightly optimized logistics system — a crucial component in a sector where profit margins and delivery expectations are razor-thin.
Despite the challenges, Rabbit has already found its stride in Egypt. In just over three years, the app has been used by 1.4 million customers to deliver more than 40 million items. Revenue has surged, growing more than eightfold in the past two years alone.
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CEO and Co-Founder Ahmad Yousry commented: “We are delighted to announce Rabbit’s expansion into the Kingdom. We pride ourselves on being a hyperlocal company, bringing our bleeding-edge tech and experience to transform the grocery shopping experience for Saudi households, and delivering the best products – especially local favorites, in just 20 minutes”.
The company’s growth strategy avoids the pitfalls of over-reliance on aggressive discounting. Instead, Rabbit leans on operational efficiency, customer retention, and smart scaling. The approach is paying off, having already attracted major investment from the likes of Lorax Capital Partners, Global Ventures, Raed Ventures, and Beltone Venture Capital, alongside earlier investors such as Global Founders Capital, Goodwater Capital, and Hub71.